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Can broadcast media disrupt traditional buying structures to accommodate startup businesses?
Irina Herf

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Roundtable participants discussing industry issues in Cape Town last week.

Can broadcast media disrupt traditional buying structures to accommodate startup businesses?

Can performance-based pricing models be the future of offline advertising in South Africa? This is one of the industry issues that were discussed in a roundtable discussion in Cape Town last week...

By Irina Herf 18 Feb 2019

The lessons SA should take from 2019's Super Bowl ads

Arguably advertising's biggest moment, the Super Bowl acts as an inspiration to agencies and brands globally and has the potential to set trends. And with all the hype around the declining TV audiences, it's a testament to its power...

By Andrew MacKenzie 7 Feb 2019

Microsoft CMO on the transformation of digital marketing

Jessica Tennant interviews Peter DeBenedictis, chief marketing officer for Microsoft in the Middle East and Africa on his recent business trip to South Africa...

By Jessica Tennant 5 Feb 2019

Hisense declares war on top end TV market with 65" ULED smart TV

Hisense's new flagship 65" ULED smart television is a declaration of war aimed at the top end TV market. This beautifully crafted and ingeniously designed ULED is the perfection that should be strived for when creating the next generation of televisions...

By Juanita Pienaar 4 Feb 2019

#BizTrends2019: Bizcommunity hosts #BizTrendsLIVE!, an overview

Bizcommunity invited contributors to join its vision for Africa (with over 230 industry trend contributions making up the 2019 report) at BizTrendsLIVE!, which took place at Ster-Kinekor Sandton City in Johannesburg on Thursday, 31 January.

By Jessica Tennant, Issued by Bizcommunity.com 1 Feb 2019

#BizTrends2019: Convergence, connections and trust

Jessica Tennant reports back on Charles Stuart's analysis of the annual 'Entertainment Media Outlook: An African Perspective', specifically with regard to three key trends in the entertainment and media space...

By Jessica Tennant 31 Jan 2019

Irina Herf, general manager of DCMN South Africa.

#BizTrends2019: Measuring ROI on offline advertising - you can and you should!

For far too long now, South African brands have been buying digital advertising space based on return on investment (ROI) data, but have been throwing good money after television advertising without tracking its performance...

By Irina Herf 30 Jan 2019

4 trends shaping the future of TV and entertainment

Jacques Bentley from Skyworth highlights four global industry trends that are making waves and are expected to gain even more momentum in 2019...

By Jacques Bentley 31 Dec 2018

#NewCampaign: The sound of Russell Hobbs

Household appliances manufacturer Russell Hobbs recently launched its latest TV commercial, 'All Day Every Day', featuring a soundtrack composed from the sounds of its products...

By Jessica Tennant 28 Nov 2018

#NewCampaign: All you people, this ad's for you

Nando's' new ad highlights the ways in which South Africans typically stereotype one another and the inherent hypocrisy that comes with that, with uniquely local scenes of people pigeonholing one another...

By Jessica Tennant 26 Nov 2018

Everything you need to know about the great digital TV migration of 2019

Jacques Bentley from Skyworth writes about what the overdue digital migration means for South Africans...

By Jacques Bentley 26 Nov 2018

#AfricaCom: 'Don't die with your idea'

The Africa Video Forum at #AfricaCom 2018, this year grappled with funding models for original content on the continent and the disruption that mobile brings...

By Louise Marsland 23 Nov 2018

Ash Heeger chats about Netflix cooking show The Final Table

South African Chef Ash Heeger, of restaurant Riverine Rabbit, recently competed in Netflix's new cooking show, The Final Table...

By Ruth Cooper 20 Nov 2018

Pierre Cassuto speaking about House of Cronies at the launch last week.

Politics is just a game

ZANews has just launched its new board game, House of Cronies, and we spoke to creator, Pierre Cassuto about what goes into publishing a board game and what sets this one apart from the rest...

By Juanita Pienaar 5 Nov 2018

Will it be a holly jolly Christmas for your brand?

Put a jingle in your bell this year by tracking and optimising your Christmas TV advertising...

By Irina Herf 29 Oct 2018

Does traditional 'offline' media still have a place in the digital online media space?

My career in media started somewhere in the 80's. Needless to say, what we do today in media and what we did 'back in the day' is poles apart, mostly due to media choices being extremely limited...

By Margie Knap 15 Oct 2018

#NewCampaign: Giant Films' Ian Gabriel on the new Carling Black Label ad

Giant Films recently completed an ad for Carling Black Label offering a fresh take on masculinity...

By Jessica Tennant 27 Sep 2018

General manager for the Middle East and Africa, Amanda Turnbull.

The evolution of Discovery in Africa

Discovery Inc talks about investment in the African broadcast content market through diversification and a multi-partner model...

By Louise Marsland 25 Sep 2018

Recession hit your marketing budget? Here's how to do more with less

Stats SA's recession announcement in early September only served to confirm what we've all known for a long time: The South African economy is struggling. In those circumstances, companies are bound to start looking for places to tighten their belts...

By Shaune Jordaan 25 Sep 2018

#Newsmaker: Kia Johnson joins Smile 90.4FM

Kia Johnson recently joined Smile 90.4FM, co-hosting the Saturday Smile Breakfast with JM Henning from 7am to 10am, and as the host of Smile Cape Town Classics from 9pm to 11pm on Saturdays. In addition to this, she also presents Women TV on DStv Channel 263...

By Jessica Tennant 20 Sep 2018