CRM, CX, UX contributor articles in South Africa

Source: ©Anawat sudchanham -

5 reasons why superior customer service is critical to success

By Nadia Coetzer 14 Apr 2023

Source © everythingpossible By using messaging platforms and chatbots, businesses can build stronger relationships, improve customer satisfaction and increase engagement

5 benefits of conversational marketing

By Joseph Neusu 3 Feb 2023

8 tools to create a winning customer experience strategy in 2023

By Dori-Jo Bonner 23 Jan 2023

Image supplied: Zumi Njongwe, consumer communication and marketing excellence director at Nestlé

#BizTrends2023: Connecting better with consumers

By Zumi Njongwe 13 Jan 2023

Image supplied.

What does the ideal customer look like?

By Brent Haumann 22 Dec 2022

Leveraging data to drive actionable insight on e-commerce platforms

By Andrew Dawson 25 Oct 2022

SSource © Clarisse Croset Few companies can get quite as comprehensive a view of a customer’s habits, interests, behaviors, and intentions as programmatic platforms such as Meta and Gooogle.

7 tips to unlock the full power of machine learning for your campaigns

By Carli Gey van Pittius 24 Oct 2022

Stop talking about yourself, you lazy marketer

By Alex Wright 20 Oct 2022

Source: © Vadim Guzhva Employee branding is a critical component of the customer experience

Employee branding: Critical to customer experience

By Paula Sartini 14 Sep 2022

Trigger the right bias in customers to give your brand an edge

By Grant Lapping 25 Aug 2022

SA's top 5 consumer trends and what they mean for your business

SA's top 5 consumer trends and what they mean for your business

By Zuko Mdwaba 28 Jul 2022

Customer referrals as a marketing tool

By Heinrich Swanepoel 20 Jun 2022

Source: © everythingpossible The requirement for SQL skills is growing among digital agencies

SQL: increasingly relevant to digital agencies

By Francois Jooste 14 Jun 2022

Why listening to what your customers want is a terrible idea

Why listening to what your customers want is a terrible idea

By Jonathan Cherry 19 May 2022

Source: © ra2studio

Bulk emailing: by no means a straightforward and simple affair

By JD Engelbrecht 10 May 2022

Source: © cottonbro

Pivoting to changing customer behaviours online

By Linda Saunders 5 May 2022

Bringing the omnichannel B2C experience into the B2B retail space

Bringing the omnichannel B2C experience into the B2B retail space

By Andrew Dawson 21 Apr 2022

Are we too digitally dependent?

By Nadia Coetzer 6 Apr 2022

supplied: Janet Berger, creative strategist, Flow Communications

Pivoting on brand belief for brand success & consumer benefit

By Janet Berger 14 Mar 2022

Let's do Biz