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What's your A*Pop? South Africa deserves its own pop nostalgia

Karabo Ledwaba

#WPRD2026 | What's the story that deserves to exist?

Mike Sharman

#WPRD2026 | PR is not a shortcut to credibility; 5 questions to determine media readiness

Nokuthula Khwela

#WPRD2026 | PR is entering the golden age of external communications

Kevin Welman

Spain won the World Cup. But who won the battle for brand relevance

Matthew Nkala

Non-official Fifa brands score with reverse ambush marketing

Terry Levin

#WPRD2026 | Yolandi de Wet on why relationships remain PR's greatest asset

Robin Fredericks

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Precious Nala is the founder of NXT Consultancy. Source: Supplied.

#BizTrends2024: Marketing and business trends to transform SA

Precious Nala 10 Jan 2024

#BizTrends2024: Intelligent assistants can bridge generative AI gap

#BizTrends2024: Intelligent assistants can bridge generative AI gap

Henda Scott 9 Jan 2024

Source: © 123rf Pierre Cassuto, head of IAB South Africa influencer marketing committee and chief marketing officer at Humanz embraces the power of influencer marketing

More than just another #trend: Influencer marketing

pierre cassuto 14 Dec 2023

Source: © 123rf The evolution of intent-based marketing is developing advanced attribution models to cover the entire customer journey, says Grant Lapping, digital executive +OneX

Developing advanced attribution models for the entire customer journey - online to offline

Grant Lapping 7 Dec 2023

The enduring charm of radio dramas in the digital age

The enduring charm of radio dramas in the digital age

Candy Dempers, MediaHeads 360 8 Nov 2023

An open letter to Facebook from a very frustrated marketer

An open letter to Facebook from a very frustrated marketer

Sarah Britten 6 Nov 2023

Source: © 123rf Greg Bailie, sales lead, global business solutions, TikTok - sub-Saharan Africa, gives 5 ways brands can seize the advantage of digital communities this festive season

5 ways brands can seize the advantage of digital communities this festive season

Greg Bailie 26 Oct 2023

Local brands ignoring the obvious while chasing shiny, new tech

Local brands ignoring the obvious while chasing shiny, new tech

Johan Walters, Incubeta 16 Oct 2023

Image supplied. Communications agency, Idea Engineers, celebrates its 21st anniversary this year co-founder; Janice Spark, reflects on 5 reasons for the company's longevity

Exclusive: How Idea Engineers built a sustainable business for 21 years

Janice Spark 28 Sep 2023

Source: Bankless Semona Pillay of UJ gives four ways to managing privacy and risk in the metaverse

4 ways to managing privacy and risk when marketing in the metaverse

Semona Pillay 16 Aug 2023

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