Ghanaians keep calm and carry on
Ghanaians keep calm and carry on

Consumer confidence remained positive in Q1'19 and unchanged from the previous quarter, at 108...

Issued by Nielsen 12 hours ago

Nigerians find their happy place
Nigerians find their happy place

Consumer confidence increases by 9 points to 126 in Q1'19 - the highest level in three years...

Issued by Nielsen 1 day ago

Dentsu Aegis Network pioneers the media industry - Launching the first SME incubator in Africa out of Kenya!
Dentsu Aegis Network pioneers the media industry - Launching the first SME incubator in Africa out of Kenya!

Dentsu Aegis Network currently holds the rank as the fastest growing media agency in the country, demonstrating their pioneering spirit yet again through the launch of the groups newest global agency, Vizeum...

Issued by Dentsu Aegis Network 21 Jun 2019

Global Out of Home Media 'goes green' with solar site in Cameroon
Global Out of Home Media 'goes green' with solar site in Cameroon

Global Out of Home Media has launched a number of initiatives in its drive toward reducing its carbon footprint and supporting its environmentally-responsible stance...

Issued by Provantage Media Group 18 Jun 2019

Accelerated growth sees Amazon crowned 2019's BrandZ Top 100 Most Valuable Global Brand
Accelerated growth sees Amazon crowned 2019's BrandZ Top 100 Most Valuable Global Brand

With little sign of a slowdown in growth, Amazon has become the world's most valuable brand, according to the 2019 BrandZ Top 100 Most Valuable Global Brands ranking released today...

Issued by Kantar 11 Jun 2019

iProspect East Africa wins big at the Digital Media Awards 2019
iProspect East Africa wins big at the Digital Media Awards 2019

At the second edition of the annual Digital Media Awards (DMA) held in Nairobi on 30 May 2019, iProspect East Africa Limited were overall winners in four categories...

Issued by Dentsu Aegis Network 4 Jun 2019

A changing African consumer branding environment
A changing African consumer branding environment

In Africa, household consumption is expected to reach $2.5tn by 2030 with Nigeria, Egypt, and South Africa accounting for nearly half that...

Issued by Smart Media 16 May 2019

Taking it outside
Taking it outside

Out of Home (OOH) is the only ad-block-proof digital medium around. How is digital unleashing fresh creativity in OOH in sub-Saharan Africa?..

Issued by Dentsu Aegis Network 16 May 2019

Do we need a digital detox?
Do we need a digital detox?

Digital is booming (and showing no signs of slowing down) in Africa, so is the global trend towards "detoxing" from technology and social media relevant to us in sub-Saharan Africa?..

Issued by Dentsu Aegis Network 14 May 2019

Nigerian publishers gear up for digital transformation
Nigerian publishers gear up for digital transformation

365 Digital, supported by Google, hosted the Ad Tech Masterclass in Lagos, Nigeria, aimed at fostering a greater unified online advertising ecosystem...

Issued by 365 Digital 13 May 2019