Loeries

#Loeries2025 Night 2 | All the winners

VML Birdwatching at the Loeries | Episode 5: Building a country's brand

Danette Breitenbach

VML Birdwatching at The Loeries | Episode 4: The real meaning of creativity

Danette Breitenbach

VML Birdwatching at The Loeries | Episode 3: More than an awards show

Danette Breitenbach

#Loeries2025 Night 1 | All the winners

More...

IMC Confrerence

#NedbankIMC2025 | Dr Gillian Hammah's 7 steps to integrating AI in your business

Karabo Ledwaba

Brands are showing up, consumers expect them to

Danette Breitenbach

Build for the long-term, responsibly

Danette Breitenbach

More...

BizTrendsTV

RAPT BizTrendsTV: Nicole Adriaans: The future workplace

Subscribe & Follow

Advertise your job vacancies

Jobs

Sales Representative Pinetown
Graphic and Web Designer Johannesburg
Shop Fit and Production Manager Johannesburg

More jobs Submit a job Open account

Who's your daddy launches Maropeng

A consortium of eight companies that won the concession for the design, construction and operations of the Cradle of Humankind Visitor Centre and the Sterkfontein Caves over a ten year period will, from now on, be trading under the name of Maropeng a'Afrika Leisure. Construction company Stocks Building Africa heads the consortium.

24 Oct 2005

As the Cradle of Humankind World Heritage Site is set in a predominantly Setswana speaking part of South Africa, it is fitting to give the Visitor Centre a local name and it has been officially named 'Maropeng' the Setswana word that refers to "returning to the place of origin."

Maropeng chose outdoor sites as part of their marketing thrust. The 'who's your daddy' Clear Channel Independent billboards feature an appealing gorilla to make their point.