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Heita! Telkom Mobile gets a name

Heita! That's the name of Telkom's new mobile business, or at least the part of it that's going to focus on the mass consumer market. After a bit of sleuthing, TechCentral has ascertained that the traditionally fixed-line operator is set to launch consumer mobile services under the "Heita!" branding on Thursday, 14 October 2010.

By Duncan McLeod: @mcleodd

4 Oct 2010

click to enlarge

Heita is township slang and means "hello" or "howzit".

It's understood "Heita!" will only be used to brand Telkom's consumer mobile products. The Telkom name will feature more prominently in its business-focused mobile products.

Continue reading the full story on www.TechCentral.co.za.

Source: TechCentral

Founded by Duncan McLeod, TechCentral is the leading quality news and information resource for people involved in South Africa’s fast-growing information and communications technology industry and those interested in the fast-changing world of information technology. It provides quality news, reviews and comment relevant to its quickly expanding audience. Follow TechCentral on Twitter at TechCentral, become a Facebook fan and subscribe to the daily newsletter.

Go to: http://www.techcentral.co.za

Duncan McLeod

About Duncan McLeod: @mcleodd

Award-wining Duncan McLeod is the founder and editor of TechCentral (wwwTechCentral.co.za, @TechCentral]]), South Africa's latest technology news site offering breaking news, in-depth analysis and opinion that launched in September 2009. Before that, he was associate editor at the Financial Mail/FM. Contact Duncan on email duncan at techcentral dot co dot za and follow him on Twitter at @mcleodd.