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Double whammy win for Espial
At the AdFocus Awards on Monday, 8 May 2006, Espial walked away with Design and Branding Agency of the Year, only weeks after winning the AdReview Design and Branding Agency of 2006. "To win both industry acknowledged awards is a humbling yet exciting experience," says Rudi Kruger, CEO of Espial Go-to-Market.
Continues Kruger, "We are honoured and grateful for the recognition, with which comes the responsibility and expectation from our stakeholders to keep up our growth and transformation rates. The result is a team charged with excitement and enthusiasm to lift Espial's game to even higher levels."
According to Kruger, creativity is an act of defiance - the ability to be category dissimilar and see opportunities where others don't - which can only be delivered to visionary clients such as the SABC, Super Group, Tiger Brands, Clover, Coca-Cola, Furniture City and General Motors.
Kruger goes on to say that fast growth can be a high stakes game. "The single most important attribute required for sustained performance is resilience. At Espial we recruit only the best. Our core team is made up of loyal, hardy and resilient individuals that can rise to any challenge."
