Nominate your favourite town

From local is lekker to hyper-localisation: Township consumer trends to watch this festive season

Mongezi Mtati

The 2011 Kwêla Rapport Dorp van die Jaar competition, sponsored by Leopard's Leap Wines, KykNET and World Luxury Hotel Awards invites South Africans to nominate the town of their choice within the South African and Namibian borders before noon on Tuesday 22 March 2011.

It is widely acknowledged that there is a rise in the dynamic role of small town tourism as a strategy for development. As a result of economic, financial and cultural trends, the importance of small towns have now become increasingly critical. Small town tourism is progressively regarded as a visible path for local and national economic development.

"The importance of small towns plays a role not only in our heritage, traditions and culture but contributes greatly to the economic development and sustainability of our country. This competition provides an opportunity for small towns to showcase not only their wares, landscape and lifestyle but also what they add to the national economic development," says Hein Koegelenberg, CEO of Leopard's Leap Wines.

For more information go to www.kwela.co.za or www.rapport.co.za.