Billboards will feature the station's breakfast show team Alex Mthiyane, Mamgo, Kini Shandu and Minenhle Nxumalo and will be posted in Malandela Road in KwaMashu, north of Durban, Mangosuthu Highway in Umlazi, south of Durban and in New England Road in Scotsville in Pietermaritzburg.
"This is more than just a billboard; we are interacting with our listeners. To us this is more than just being visible out there, it's about extending the connection between us and our listeners and ensuring that our presence is felt," says Chris Meyiwa, the station's MD.
