What you need to know about the new direct marketing guidance note
Nadine Mather and Chloë Loubser
Subscribe & Follow
Advertise your job vacancies
Trending
Jobs
- Branch Manager Johannesburg
- Account Executive Plumstead
- Content Creator Cape Town
- Marketing Specialist - Pet George
- Marketing Specialist- Motor, Warranty and Business George
- Web Specialist Johannesburg
- Paid Media Specialist Cape Town
- Marketing and Business Development Specialist Johannesburg
- Brand and Marketing Manager Cape Town
- Marketing Coordinator Cape Town
National Treasury awards Retail Bond account
The National Treasury announced today that they have awarded the development and implementation of government's Retail Bond marketing campaign to a consortium consisting of Mbewu Economic Consulting, Daylite Capital and TBWA\Hunt\Lascaris.
The team will implement an aggressive campaign over the next three months, aimed at creating awareness and interest as well as educating the South African public on government retail bond, scheduled to be first issued end of May 2004.
Johan Krynauw, Director (Debt Operations) of the National Treasury comments: "It's the first time ever that the bond market will be easily accessible to the general public and we therefore need a strong marketing partner to take the offering to the market. We are confident that we've found that partner and look forward to an exciting campaign."
The business relationship takes effect immediately.
Editorial contact
Magna Carta
Sylvia Schutte
T: (011) 784 2598
