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Marketing & MediaWhy the proposed ban on alcohol advertising has a valid point
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"Our tour guides are not only ambassadors for our stadiums, but for tourism within Johannesburg and South Africa, so it is important to us that they are trained to a high standard," says Jacques Grobbelaar, chief executive of SMSA.
Content includes information on the history of Johannesburg and South Africa, as well as historical, architectural and sporting information on the venue recognised globally for hosting the opening and ceremonies of the 2010 FIFA World Cup.