A snapshot survey of the results reveals that the ultimate wish of 31% of connected locals is some one-on-one time in the form of a weekend away with their loved ones; 9% of the respondents want a romantic dinner while 6% want fresh flowers such as roses. A meagre 2% hankered after the more traditional chocolates or perfume and only 3% really wanted an engagement ring. Sexy lingerie did not even feature.
Bronwyn Johnson, the head of marketing for kalahariads.net says, "These findings are in line with findings released by eBucks which also quoted weekend getaways and romantic dinners as top Valentine's Day gifts. Immediacy and convenience are two of the biggest benefits of the internet. With our respondents being internet users, it would make sense that quiet time with the ones we love would come in at first place for our increasingly time-strapped society.
"The survey shows that it's the simple things that really matter such as one-on-one time. We don't want to break the bank, but we do want to feel appreciated. This is encouraging South Africa. You've shown us that you're bucking the trend of consumerism and embracing the true meaning of the day.
"It is for this reason that we made the Valentine's Day wishes of Rita Badenhorst of Swellendam and Angie Lockets of Cape Town wishes come true. Rita wished for a ride on the Table Mountain cable car and Angie wished for a hot air balloon ride over the mother city. Their wishes demonstrated that the amount of money that you spend on Valentine's Day does not directly correlate with the amount you love someone. We also sent 25 bunches of flowers to all those who wished for them, just to make their humble wishes come true."
