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EKasi: Africa's backbone economy

Issued by Dentsu

24 Nov 2023

EKasi (township economy) is an economy generating millions monthly. Do you understand the eKasi market, is your brand actively part of the market and how do you build your brand and really communicate with this market?

Dentsu invited industry expert, Michele Thackwray, AmaKonekXin in to share some key insights, tips, advice and opportunities into this incredible economy. To listen click here.

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Dentsu is the network designed for what's next, helping clients predict and plan for disruptive future opportunities in the sustainable economy. Taking a people-cantered approach to business transformation, dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society.