What you need to know about the new direct marketing guidance note
Nadine Mather and Chloë Loubser
Shortlist | Category | Product | Title | Company | |
Television/Cinema/Digital | Public Service | The Topsy Foundation | Selinah | Ogilvy Johannesburg | |
Television/Cinema/Digital | Pharmaceuticals | PharmaDynamics/Texa | Sneeze campaign | Singh & Sons | |
Public Service | Endangered Wildlife Trust | Lighter | TBWA\HUNT\LASCARIS-Johannesburg | ||
Automotive | Land Rover | Everywhere URL | Y&R South Africa | ||
Automotive | Volkswagen Driving Academy | Hazards become more obvious campaign | Ogilvy Cape Town | ||
Public Service | Endangered Wildlife Trust | Trash Seabirds campaign | TBWA\HUNT\LASCARIS-Johannesburg | ||
Poster | Public Service | Endangered Wildlife Trust | Bottle Top | TBWA\HUNT\LASCARIS-Johannesburg | |
Poster | Public Service | Endangered Wildlife Trust | Trash Seabirds campaign | TBWA\HUNT\LASCARIS-Johannesburg | |
Poster | Media | The Zimbabwean Newspaper | The Trillion Dollar Poster campaign | TBWA\HUNT\LASCARIS-Johannesburg | |
Billboard | Media | The Zimbabwean Newspaper | The Trillion Dollar Billboard | TBWA\HUNT\LASCARIS-Johannesburg | |
Innovative | Media | The Zimbabwean Newspaper | The Trillion Dollar Campaign | TBWA\HUNT\LASCARIS-Johannesburg | |
Integrated | Integrated Campaign | The Zimbabwean Newspaper | The Trillion Dollar Campaign | TBWA\HUNT\LASCARIS-Johannesburg | |
Print: Direct Mail | Dimensional | Rock4AIDS | ARV Plectrums | Joe Public | |
Print: Direct Mail | Collateral | The Zimbabwean Newspaper | The Trillion Dollar Flyer | TBWA\HUNT\LASCARIS-Johannesburg | |
Print: Direct Mail | Collateral | UNICEF | Toy Soldiers | Y&R South Africa |
Shortlist | Category | Product/Service | Company |
Design | Package Design | Nando's | Cross Colours |
Design | Posters | The Zimbabwean Newspaper | TBWA\HUNT\LASCARIS-Johannesburg |
Design | Direct Marketing | UNICEF | Y&R South Africa |
For the full shortlists, go to www.clioawards.com/shortlist/.
For more on the 2010 Clio Awards, go to www.clioawards.com, follow @CLIOAwards on Twitter, become a fan on Facebook or join the LinkedIn group.