Advertising News South Africa

The Creative Circle's best ads for December 2003

The best ads that appeared in December, as voted by the The Creative Circle, previously known as The Creative Directors Forum.

Comments by Wingwing Mdlulwa (Chairperson) for December 2003 judging:

NEWSPAPER
Low entries, low quality of work. No Award

MAGAZINE
Also low on entries, fortunately one clear winner. Only 1st place through to Ad of Year.

OUTDOOR
A couple of good entries here, loads of healthy debate. 1st & 2nd place go through to Ad of Year.

TELEVISION
A very good winner in an otherwise mediocre month.

RADIO
No Award

Herewith the results of the judging of the December 2003 entries. Congratulations to all concerned:

Newspaper: (NO AWARD, BUT THE FOLLOWING ORDER)
1. Good Hope "Granny" (44,0) – Net#Work BBDO
2. Media 24/Health 24 - campaign "Missing/Yellow/Chipped" (41,0) – Berry Bush BBDO
3. Independent Newspapers/Cape Argus "Reconciliation Day" (39,2) - KingJames

Magazine:

1. Bayer/Mycospor "Feet" (45,1) – Berry Bush BBDO
2. Nestle/Nido "Potty" (43,0) - Publicis
3. Bostik/Prestick "Yalmaka" (42,2) – Saatchi & Saatchi (JHB)
3. Saldanha Pilchards – Campaign "Dolphins/Whales/Seals" (42,2) – Saatchi & Saatchi
(Cape)

Outdoor:

1. VWSA/New Beetle "Rainbow" (49,0) – O&MRS-T&M (Cape)
2. VWVSA/New Beetle "Sunset" (47,0) – O&MRS-T&M (Cape)
3. National Council against Smoking/Anti Smoking "Filthy Habit" (46,0) –
Net#Work BBDO

TV/Cinema

1. Cansa/Breast Cancer Awareness "Pairs" (44,4) – TBWA Hunt Lascaris (Jhb)
2. Parents for Responsible Viewing-Campaign "Biggie Bear says Hello/Biggie Bearer Meets a friend/Biggie Bear Surprise" (42,0) – Saatchi & Saatchi (Cape)
3. Amy Biehl Foundation Trust - Campaign "Thomas/Thomas Returns" (40,0) –
Saatchi & Saatchi (Cape)

Radio: (NO AWARD, BUT THE FOLLOWING ORDER)
1. Cell C/Casual SMS "Sex Change" (41,1) – Net#Work BBDO
2. Ramsay Son & Parker "Police" (40,0) – O&MRST-M (Cape)
3. Cell C/Casual Chat Anytime "Malpractice" (38,2) – Net#Work BBDO

The judging panel for December 2003 comprised of:
Wingwing Mdlulwa; FCB JHB
Fran Luckin; O&MRST-M
Matthew Barns; Net#Work BBDO
Eoin Welsh; KingJames
Liam Wielopolski; The Jupiter Drawing Room
Lapeace Kakaza; TBWA Hunt Lascaris
Rajesh Ranchod; Saatchi & Saatchi
Troy Palmer; Lowe Bull

You can view the ads online at www.voicebank.co.za.

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