Carolyn Carter, president and CEO of Grey Group EMA, said, “We are enormously proud of this award. This is an outstanding tribute to our agencies and our brand building partnerships with clients. It truly reflects our mission – to accelerate the potential of our clients' brands – and the way we measure success: clearly and tangibly by delivering growth”.
The Euro Effies honour communication effectiveness across Europe by rewarding campaigns that build brands across borders. The competition is organised by the European Association of Communications Agencies (EACA) and is considered the gold standard in commercial communications effectiveness. This year's ceremony was held on 26 September 2007.
