Promax & BDA is a global, non-profit association dedicated to advancing the role and effectiveness of promotion, marketing and broadcast design professionals in the electronic media.
The Promax Awards are recognised around the world as being the highest accolade for creative professionals within the industry/television promotion and marketing professionals. The awards are judged by an international panel of Promotion and Marketing professionals, based on three criteria: overall creativity, production quality and results in achieving marketing objectives.
The winners were announced at the 12th annual Promax & BDA Africa Conference and Awards Show on Thursday, 9 November.
The winning entries:
Mama Africa Award
THE STORY – DSTV AFRICA - GOLD
Best Directing
DSTV NOW HOSPITAL – DSTV AFRICA – SILVER
Best Visual effects and Compositing
DSTV EVERYWHERE IDENT- DSTV SOUTH AFRICA - BRONZE
Best Sports Promo
CURRIE CUP – SUPERSPORT - BRONZE
TOUCH OF FRENCH - SUPERSPORT – GOLD
Best Doccie/Factual Promo
DSTV DOCCIES GENRE – BRONZE
REMEMBERING DIANA – DSTV SOUTH AFRICA – GOLD
Best Lifestyle Promo
SOUL FOOD – DSTV SOUTH AFRICA - SILVER
Best Online/VOD Promo
DSTV NOW HOSPITAL – DSTV AFRICA - GOLD
Best Design without Footage
REMEMBERING DIANA – DSTV SOUTH AFRICA – SILVER
Best Copy and Scriptwriting
THE STORY – DSTV AFRICA – SILVER
Best Use of Design
CURRIE CUP – SUPERSPORT – BRONZE
Best Use of CG Animation
TOUCH OF FRENCH – SUPERSPORT – GOLD
Most Outstanding Design in a Promo
CURRIE CUP - SUPERSPORT – GOLD
StudioZoo, a hybrid agency/production company with 17 years experience in the African media industry, specialises in creating memorable promotions for broadcast. “We’ve been fortunate to partner with MultiChoice for many years now. They are the premier provider of content on the African continent, and working on their various brands is an absolute privilege. We’re part of the lucky few who love coming in to work in the mornings and doing what we do best. Winning awards such as these is just the cherry on top” said Adi Leach, co-founder of Studio Zoo.
For more information on the awards, www.promaxafrica.tv
