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Aimed at those in full time education studying marketing, communication and advertising, registered students will be able to attend one of the most comprehensive seminar and workshop programmes available to the industry. They will experience first hand all the different facets of the business, see and be inspired by some of the best creative work in the world.
Festival CEO Phil Thomas says "Attending the Festival is a fantastic learning experience for everybody, so it is only right to extend this unique opportunity to the next generation. We very much look forward to welcoming the first group of students from Alfred University next year and would like to encourage other advertising educational institutions to also include attending the annual event as part of their curriculum."
A special registration fee will allow students to attend most of the Festival activities during the week. Professors accompanying groups of students will attend free of charge. The student delegate package will run separately to the already well-established Roger Hatchuel Lions Academy.
Student registrations are now open online at www.canneslions.com.