South Africa in Cannes Innovation Lions shortlist
The new entry category this year honours the technology and innovation that leads to the creative idea being possible. From the 270 entries from 40 countries received in the category's launch year, 25 have been shortlisted by the jury, led by jury president David Droga, founder, creative chairman, Droga5.
Shortlist
| Title | Product/Description | Entrant Company | Country |
|---|---|---|---|
| A Boy And His Atom: The World's Smallest Movie | Stop-motion animation made with atoms | Ogilvy New York | US |
| Adidas Window Shopping | We put shopping into window shopping | TBWA\Helsinki | Finland |
| Chrome Web Lab | Interactive website connected to a museum experience | Google Creative Lab | UK |
| Cinder | Software technology | The Barbarian Group | US |
| Engen Fireblanket | Fireblanket calendar | Draftfcb Cape Town | South Africa |
| Google Street View Hyperlapse | Labs experiment | Teehan + Lax | Canada |
| Guide Dots | Mobile app for the blind | Y&R Singapore | Singapore |
| Ingress | Massive multiplayer location based game | Niantic Labs At Google | USA |
| Karta Mastercard Display | Nowe technologie | Getin Noble Bank | Poland |
| Motley - Telling Stories At The Speed Of Culture | Social media publishing tool | Digital Arts Network | Denmark |
| Natalia Project | Global assault alarm system for human rights defenders at risk powered by social media | RBK Communication | Sweden |
| Necomimi | Bio sensor technology / communication tool | Dentsu | Japan |
| Nike+ Kinect Training | Fitness title for Xbox 360 | AKQA | UK |
| PZU Drive | Connected car ecosystem | K2 | Poland |
| Radio Ambulance | Ambulance location notification system | Maruri Grey | Ecuador |
| Sky Rec | Hashtag that works like a record button | AgênciaClick Isobar | Brazil |
| Small World Machines | Vending machine with live streaming | Leo Burnett Sydney | Australia |
| Tech Ball | Sports technology | SapientNitro | UK |
| Terra VIP | Terra VIP glasses invention | DDB Brasil | Brazil |
| The Feed | Visual news feed | R/GA London | UK |
| Thunderclap | Thunderclap - social media technology | DE-DE | US |
| tshirtOS | Wearable, sharable, programmable, 100% cotton status update | MediaMonks | The Netherlands |
| Two Screens Are Better Than One | New type of phone | Yota Devices | Russia |
| Virtual Makeup Mirror | Kinect technology mirror | ID\ | Brazil |
| Vision Shift System | New video experience system | Dentsu | Japan |
Entrants who have been shortlisted will now present to the jury in Cannes, which will then discuss which entries are worthy of taking home the first Innovation Grand Prix and Innovation Lions.
For the first time in the Festival's history, delegates will be invited into the jury room to watch the live presentations, which will take place across Saturday 15 and Sunday 16 June in the Palais des Festivals, Cannes. The winners will be announced and honoured on stage at the second of the Festival's awards ceremonies on Tuesday, 18 June, which will be followed by the official Opening Gala.
Commenting on the judging so far, David Droga says, "New category, new expectations, same excitement. I can't wait to see it come to life at Cannes."
