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Vicinity: The Year in Data

It's been an explosive year for Vicinity Media...

Issued by Vicinity Media

10 Feb 2022

Vicinity: The Year in Data

We served 400 million impressions in total within applied geofences, as verified by Location Sciences, collected 3 billion data points, and drove 11 702 899 consumers to store.

Click below for our Vicinity: The Year In Data one-pager to see our highlights from the past year.

Vicinity: The Year In Data

Vicinity Media is Africa's first true Premium location based ad network.

Click2Cook. A recipe for success: Turn shopping intent into action13 Nov 12:13
Industry insights: Consumers still aspire, but planning is everything08 Aug 10:17
From clicks to tills: How to drive and measure year-end sales success25 Jul 13:39
Measurement that matters: Turning omnichannel campaigns into real-world results03 Jul 14:21
Powerful analytics measure real-world results with precision06 Jun 12:07

Top stories

A screenshot of the ad.

Marketing & MediaCould an alcohol ad encourage children to climb into washing machines?

Karabo Ledwaba 3 hours

Stellenbosch Uni's Erick Strauss to lead next-gen antibiotics research in Africa

HealthcareStellenbosch Uni's Erick Strauss to lead next-gen antibiotics research in Africa

1 hour

#MiningIndaba: Is South African mining ready for the skills of tomorrow?

Energy & Mining#MiningIndaba: Is South African mining ready for the skills of tomorrow?

Maroefah Smith 4 hours

SA's product recall trend reflects a healthy regulatory environment

RetailSA's product recall trend reflects a healthy regulatory environment

2 hours

Wessa pilots Braille signage at Blaauwberg Nature Reserve

ESG & SustainabilityWessa pilots Braille signage at Blaauwberg Nature Reserve

2 minutes

Jumia aims for profit as it fends off Chinese rivals

RetailJumia aims for profit as it fends off Chinese rivals

MacDonald Dzirutwe 1 hour

More news

Image source: PhotoSky –

Education

South Africa's Stem paradox: More women graduates, fewer leaders

2 hours

Photos of the living conditions, taken by inspectors from the National Bargaining Council for the Clothing Manufacturing Industry, at Drake Clothing in KwaZulu-Natal. Inspections are carried out with SARS, immigration officials and the police. There have been some arrests for breaking immigration law. Photos supplied (GroundUp)

Legal

KZN sweatshops sued for labour law violations

Tania Broughton 3 hours

#MiningIndaba: New deal to accelerate critical minerals beneficiation

Energy & Mining

#MiningIndaba: New deal to accelerate critical minerals beneficiation

4 hours

SANBWA warns that South Africa is on the verge of “water bankruptcy”

ESG & Sustainability

SANBWA warns that South Africa is on the verge of “water bankruptcy”

2 hours

Image source: ximagination –

Legal

#BizTrends2026 | Bowmans' Richard Bryce & Nazeera Mia: How Africa’s new competition laws could reshape its business landscape

Richard Bryce and Nazeera Mia 19 hours

SA sets benchmark for global poultry production efficiency

Agriculture

SA sets benchmark for global poultry production efficiency

3 hours

Adventure tourism delivers R25bn boost to SA economy

Tourism & Travel

Adventure tourism delivers R25bn boost to SA economy

3 hours

Only 7 performances: The Nutcracker dances its way to Cape Town's Artscape

Lifestyle

Only 7 performances: The Nutcracker dances its way to Cape Town's Artscape

21 minutes

SA’s auto industry enters defining moment amid EV pressure

Automotive

SA’s auto industry enters defining moment amid EV pressure

Maureen Phiri 4 hours

Image source: spotmatikphoto –

HR & Management

Draft Gazette 54032 introduces sweeping changes to B-BBEE codes

Yuneal Padayachy 23 hours

Source: ©Frank Gaertner via

Logistics & Transport

Bakwena upgrades N1 corridor with R27m road rehabilitation

4 hours

Source: maabsnco0 via

Agriculture

January sees fifth consecutive drop in food prices, FAO reports

21 hours

Ribbon-cutting ceremony: Louise Wiseman, managing director of Emeris and Geoff Whyte, CEO of ADvTech, at the official opening of Emeris Sandton

Education

ADvTech's Emeris opens mega campus in Sandton

1 day

#NyolohaTranscends: Arts & Culture Trust's Nyoloha Scholarship 2026 now accepting applications

Education

#NyolohaTranscends: Arts & Culture Trust's Nyoloha Scholarship 2026 now accepting applications

22 hours

Dozens of communities downstream of the Katse Dam are owed compensation since 2013 by the Lesotho Highlands Water Project. Photo: Sechaba Mokhethi / GroundUp

Legal

Lesotho dam project misses deadline to pay multi-million compensation claim

Sechaba Mokhethi 1 day

Keegan Skinner, Deputy Head – Academics, Reddam House Waterfall

Education

#BizTrends2026 | Reddam's Keegan Skinner: Redefining the pursuit of excellence

Keegan Skinner 1 day

Let's do Biz