What you need to know about the new direct marketing guidance note
Nadine Mather and Chloë Loubser
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Indigo Cosmetics consolidates with Bester Burke
Indigo Cosmetics, who market a range of brands under the Coty banner, have consolidated all their business with Bester Burke.
Brands in the stable include household names like Exclamation, Gravity, adidas and Rimmel. Indigo Cosmetics was the agency's first client - The agency was established with the Lenthéric brand in 1997. Two years later the agency won the Yardley brand, and as from 1 July this year Bester Burke will represent Coty as well. The value of the business is undisclosed. Coty was previously handled by King James.
