The Mr Gay World Contest has linked up with GaySA Radio, Red Dot Public Relations, and The Social Media Company to increase media exposure for the event.
GaySA Radio is to live stream the event via its website by broadcasting all the interviews and updates daily. The radio station will also provide a weekly wrap-up on Thursdays at 3pm, which will also be available as a podcast.
Red Dot Public Relations is tasked with utilising its public relations planning to relay the contest's appeal to the masses.
The Social Media Company is responsible for looking after the event's social media pages and encouraging users to like and follow all the action.
