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Episode 101: Groupon SA’s new CEO and The Digital Edge Live event.

Date: 15 Aug 2014
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Episode 100: Our 100th episode with Helen Zille, TEDx Cape Town

Date: 7 Aug 2014
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Episode 99: Best Marketing International and a jam packed show

Date: 25 Jul 2014
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Woolly outlook for PE auction

South Africa's wool season opens this Wednesday when about 13 000 bales will be on auction in Port Elizabeth amid uncertainty caused by the Eurozone crisis‚ which is expected to have a damping effect on prices.

17 Aug 2012 09:33

Change is now. It is time to adapt

Twenty years ago, the only way that you could insure your car was by calling a broker who would put your business with the insurance company that they felt the most comfortable with. A lot of golf was played, commissions were paid and the system ticked along merrily.

By Jonathan Cherry, Issued by trendwatching.com 6 Aug 2012 09:52

Five years of AMPS data out now
Five years of AMPS data out now

The South African Advertising Research Foundation (SAARF) has released a booklet and CD covering AMPS information. The SAARF Trends booklet covers 2007-2011 and the SAARF Segmentation CD is based on AMPS fieldwork period Jan-Dec 2011.

23 Jul 2012 11:13

Video streaming coming to Africa

LONDON, UK: Video streaming will be the next big wave of online content use in Africa. There are still considerable network challenges but... the level of existing use shows that once these issues are resolved, the volume of users will be in the millions. Russell Southwood spoke to the biggest player in the market, Google's YouTube. Elijah Kitaka explained how it sees the potential of video streaming being realised.

By Russell Southwood 16 Jul 2012 12:45

Trends in transit
Trends in transit

Commuting is one of those unavoidable routines much like taking a shower and getting dressed in the morning. As with everything else, there are trends, phases and technological developments and it is up to advertising agencies to capitalise on these to the benefit of their clients.

By Craig Page-Lee & Erik Warburg 10 Jul 2012 06:19

[Thought Leadership Digibates] 06: Should social media be a pillar of your marketing strategy?
[Thought Leadership Digibates] 06: Should social media be a pillar of your marketing strategy?

The sixth Thought Leadership Digibate, recently hosted by Aegis Media in conjunction with Bizcommunity.com in Johannesburg, centred around whether social media should be a pillar of a marketing strategy.

9 Jul 2012 13:13

Newism: why, now more than ever, consumers lust after the new

The 'new' has never been hotter. For consumers who've grown accustomed to demanding (and increasingly getting) the best of the best, the very notion of the 'new' has become a positive one.

By Henry Mason, Issued by trendwatching.com 4 Jul 2012 11:27

Reminder: Sixth Thought Leadership Digibate today
Reminder: Sixth Thought Leadership Digibate today

The sixth Thought Leadership Digibate - hosted by Aegis Media and Bizcommunity.com - is set to discuss and debate whether or not social media should be the pillar of the marketing mix.

29 Jun 2012 05:06

Wikus Engelbrecht
The role of email marketing in the multi-channel evolution: Part 1

Email is still the most cost-effective marketing tool, enabling you to reach people who have actually given you permission to communicate with them and who are therefore more likely to pay attention to your message and respond to your calls-to-action.

By Wikus Engelbrecht 21 Jun 2012 14:31

Sixth Thought Leadership Digibate on social media as the first pillar of a marketing strategy
Sixth Thought Leadership Digibate on social media as the first pillar of a marketing strategy

Aegis Media, in conjunction with Bizcommunity.com, will be hosting the sixth Thought Leadership Digibate that will debate and discuss whether or not social media should be the first pillar of a marketing strategy. The event will be held on 29 June 2012 at Protea Hotel Fire & Ice! Melrose Arch and will stream live on www.bizradio.co.za from 9.30am to 11am.

13 Jun 2012 05:58

trendwatching.com 2012 Consumer Trend Seminar coming to Johannesburg in August

Each month, the researchers from trendwatching.com highlight a new consumer trend that impacts businesses and lifestyles around the globe. Now, they are taking their show on the road, travelling 13 cities to present its 2012 Consumer Trend Seminar.

Issued by trendwatching.com 12 Jun 2012 09:42

DISCOP Africa announces intl initiative
DISCOP Africa announces intl initiative

Basic Lead, organisers of the annual DISCOP Africa which focuses on the film and television content market, has announced that they will subsidize the attendance of up to 100 international content buyers at the event. Acquisitions executives who are interested in the increasing range of quality content and formats created in Africa will be targeted.

4 Jun 2012 12:28

CNBC Africa celebrates five years of broadcasting
CNBC Africa celebrates five years of broadcasting

CNBC Africa, the pan-African financial and business channel, will celebrate five years of continental business broadcasting across Africa on 1 June 2012.

16 May 2012 11:42

[Thought Leadership Digibates] 05: Marketing, media trends
[Thought Leadership Digibates] 05: Marketing, media trends

The focus of the online media marketing sector discussion at the fifth Thought Leadership Digibate, recently hosted by Aegis Media in conjunction with Bizcommunity.com in Johannesburg, centred around the 2012 Biz Trends Report which was released earlier this year.

11 May 2012 15:21

Panellists announced for Thought Leadership Digibate on trends
Panellists announced for Thought Leadership Digibate on trends

At the fifth Thought Leadership Digibate this Friday, 4 May 2012, hosted by Aegis Media and BizCommunity, some of the country's leading experts in the media and marketing sector will discuss and debate topics in five key areas that featured in Bizcommunity.com's recent 2012 Biz Trends Report.

26 Apr 2012 13:31

Fifth Thought Leadership Digibate on marketing, media trends to be in Joburg
Fifth Thought Leadership Digibate on marketing, media trends to be in Joburg

Following the recent publication of the 2012 Biz Trends Report, sponsored by Aegis Media, some of the key trend topics will be brought alive at the fifth Thought Leadership Digibate on Friday, 4 May 2012. Hosted by Aegis Media in conjunction with Bizcommunity.com, for the first time this monthly debate will be held in Johannesburg and broadcast live via mobile or pc audio-streaming, 9.15am-11am.

25 Apr 2012 10:00

AdReview conference features Ann Mack
AdReview conference features Ann Mack

The 2012 AdReview Conference on 17 May will feature Ann Mack, a global expert on trends covering "Ten things to watch for in 2012." She is JWT's director of trend spotting in New York and she can tick off more than 100 worldwide trends that signal the way our lives are changing, including the one trend that's behind the obsession with social media. She calls it FOMO - the "fear of missing out".

3 Apr 2012 11:06

Matt Rose
Emoticons 'r' us

Considering the amount of texting we do today, emoticons have 'exploded' and, whether used in Skype, BBM, SMS or WhatsApp, they have become a distinct style of expression and form a vital part of casual/digital vernacular punctuation. But what are the implications of these obscure little visages for marketers?

By Matt Rose 29 Mar 2012 14:04

Mongezi Mtati
Facilitate a movement: the shift from mass marketing

To date, there are two brands in particular, Absolut and Nike, which have hit the ground running when it comes to going beyond a social media presence and influencer engagement, making it difficult for challenger brands to catch up and maintain the pace. A third brand, Carling Black Label, did phenomenally last year by focusing less on social media and more on influencers [video].

By Mongezi Mtati 20 Mar 2012 11:55

Nishan Singh
The web of IP

In light of the online shopping trend, intellectual property proprietors face new challenges with the enforcement of their rights against new forms of unauthorised use across millions of websites, in multiple languages and domains. Enforcement of rights is costly and difficult in the online environment, so companies are advised to implement methods of proactively deterring infringement before it occurs.

By Nishan Singh 13 Mar 2012 14:05

PR and social media trends for 2012 - Gullan&Gullan
PR and social media trends for 2012

As PR and social media agencies such as Gullan&Gullan work with our clients to plan for 2012, we're finding some interesting trends coming through, both from our local initiatives and from our global ICOM partners. Here are some of our findings...

By Michael Gullan, Issued by Gullan&Gullan 13 Mar 2012 07:32

A change is as good as a holiday: Packaging trends for 2012 - Pyrotec
A change is as good as a holiday: Packaging trends for 2012

Marshal Cohen, New York-based analyst and expert on consumer behaviour, once said, "Trends come and go very rapidly. The problem is that they're not catching on for a longer period of time." Stephen Beattie, Marketing Manager of Pyrotec, agrees with Cohen's theory but insists that it is not necessarily negative.

Issued by Pyrotec 7 Mar 2012 11:12

[2012 trends] In case the world doesn't end...
[2012 trends] In case the world doesn't end...

While the theme song for the Year 2012 will undoubtedly be ''It's the end of the world as we know it..." by R.E.M., and we'll be bored with all the End-of-the-World theme parties and raves and launches by March already... in case the world doesn't end, these are some essential trends and things you need to know for the year to come [with additional editing and contributions from moi - managing ed].

By Louise Marsland: @Louise_Marsland 31 Jan 2012 14:13

[2012 trends] Will someone (Eskom, maybe) please pull the plug?
[2012 trends] Will someone (Eskom, maybe) please pull the plug?

That was my first reaction when Bizcommunity's editor Simone Puterman requested an article predicting 12 trends for 2012. A "trend" is defined as "a general tendency, movement, or direction". In my honest opinion, what most people will be purporting as trend is merely (if you analyse it properly), new and improved technology and ideas.

By Sue Disler 31 Jan 2012 12:06

[2012 trends] Bob, where's my flying car?
[2012 trends] Bob, where's my flying car?

I'm risking joining the ranks of ludicrousness by jumping in the mire of guesstimation. I'm not focusing on any specific area of our industry; after all, any development affects us all. I have tried to be broad, though. Oh, and I've avoided trends. The following will be stalwarts for years to come - the temporary is never attractive, anyway. Unless you married Liz Taylor.

By Matt Ross 31 Jan 2012 11:36

[2012 trends] Media industry encountering unprecedented challenges
[2012 trends] Media industry encountering unprecedented challenges

The fragmentation of the media and the mind-boggling range of sources of information available to readers have conspired to cause publishers of print media to re-evaluate their roles. Does that mean that print is dead? No, far from it, but periods of serious introspection are nonetheless the order of the day for publishers of newspapers and magazines across the globe.

By Angela Quintal 27 Jan 2012 14:28

[2012 trends] Thoughts to challenge SA's communications industry
[2012 trends] Thoughts to challenge SA's communications industry

With social media and connectivity transforming communications, clients are asking for dedicated, proactive and tech-savvy teams who can provide content and counsel which talks beyond 'the product' and positions them as industry leaders. Lower marketing budgets and higher client expectations means agencies need to continually develop and deliver more to address the challenges faced by the communications industry in 2012.

By Marcus Sorour 27 Jan 2012 14:16

[2012 trends] Getting found in 2012
[2012 trends] Getting found in 2012

In 2012, businesses will take a more aggressive approach to transforming their marketing efforts and reducing their cost per lead, by focusing more on permission-based, inbound marketing programmes that allow customers to find them.

By Lana Hindmarch 27 Jan 2012 13:01

[2012 trends] Reasons not to 'touch that dial'
[2012 trends] Reasons not to 'touch that dial'

2012 heralds a brand new chapter for radio advertising and, more and more, savvy advertisers are acknowledging that successful campaigns demand the time, effort and nurturing of an involved team and more. Here's the lowdown on what to expect from radio (advertising) in 2012... [multimedia]

By Gilda de Araujo 26 Jan 2012 14:18

[2012 trends] The year of the phoenix
[2012 trends] The year of the phoenix

Twenty Twelve, year of the dragon, a leap year and the year the world as we know it is meant to end. I believe it will, not in a dooms-day fill-my-bunker-with-canned-food kind of way but in a thinking, progressive, collaborative and connective way. It's a phoenix year, where great ideas and people will rise from the economic ashes and drive informed action.

By Joanna Oosthuizen 26 Jan 2012 12:37

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