Marcus Sorour is GM of the Johannesburg-based office of Waggener Edstrom South Africa (www.waggeneredstrom.co.za), a worldwide communications agency specialising in the renewable energy, technology and social innovation sectors. Over the past 15 years, Marcus has worked in the media and communications industry, providing counsel to local and multinational brands on business-to-business and consumer campaigns. Contact him on tel +27 (0)11 881 5981, email and follow @marcussorour on Twitter.