Branding news

Subscribe to industry newsletters

Biz Takeout's

Episode 108: Fred Robertson - Entrepreneur of the Year

Date: 10 Oct 2014
Get the Flash Player to play this.

Episode 107: IMC Conference Johannesburg 2014

Date: 3 Oct 2014
Get the Flash Player to play this.

Episode 106: Spree partners with NEXT UK and Lauren Fleiser chats about Trutrepreneur

Date: 19 Sep 2014
Get the Flash Player to play this.

Bizcommunity has over 400 industry contributors and we always welcome further contributions and contributors.

Share us


Advertise with us
Advertise & RatesMy Account
Company press officeList company
Recruitment packagesSubmit job ad
Download ratecard
The state of the nation: Advertising in Africa
The state of the nation: Advertising in Africa

Is Africa the Dark Continent when it comes to the advertising industry? On the contrary, says Alan Edgar, Regional Creative Director, Ogilvy Africa and one of regional judges for African and Middle Eastern categories at this year's Loeries. It's alive and vibrant, but in dire need of world-class tertiary training institutions to tap into that potential.

By Staff Reporter 21 Sep 2013 14:25

Fantastic gazebo pricing - Right Stuff
Fantastic gazebo pricing

If you have ever considered purchasing a gazebo for your corporate event, now would be the best time to do so. With summer on its way and outdoor events becoming a regular occurrence, a sensible investment will go a long way toward promoting your corporate image. When it comes to branding, the more surface area and visibility, the greater the exposure!

Issued by Right Stuff 30 Oct 2012 10:38

Loeries 2012 winners: The Rest of Africa & the Middle East
Loeries 2012 winners: The Rest of Africa & the Middle East

This year saw the introduction of a new category at The Loerie Awards - for the Rest of Africa and the Middle East, sponsored by the Mail & Guardian. The category gave non-South African work a chance to shine and the audience saw two Gold Loeries awarded, as well as three Silver statues and seven Bronzes.

27 Sep 2012 10:50

MINI sponsors crew to rally through Africa
MINI sponsors crew to rally through Africa

MINI has announced that it will be the official vehicle sponsor of the 2012 Put Foot Rally crew, Shake & Bake, for their 17 day adventure through Africa.

28 May 2012 13:47

Can you hear your brand?
Can you hear your brand?

Audio Branding comes to Africa... Audio branding, also known as sound branding or sonic branding, is the use of sound to reinforce brand identity. Sound branding is increasingly becoming a vehicle for conveying a memorable message to consumers by taking advantage of the powerful memory sense of sound.

By Lars Deutsch 16 Apr 2012 12:08

SA, Africa's most valuable nation brand
SA, Africa's most valuable nation brand

South Africa has emerged as the most valuable nation brand on the African continent in 2011, scoring a value of US$149.7 billion, distantly followed by Egypt (US$79.2 billion) and Nigeria (US$56 billion) in third place, while MTN is voted Africa's most valuable corporate brand, according to a UK-based Brand Finance study's findings released today, Wednesday 25 May 2011, in Johannesburg by the Brand Leadership Academy.

By Issa Sikiti da Silva 25 May 2011 13:45

Issa Sikiti da Silva
[Indaba 2011] SADC countries reiterate unity, shared vision for tourism growth

SADC countries, home to about 280 million people, contribute a modest 2% to the global tourism market despite boasting amazing tourist destinations and having 'solid' marketing strategies in place. RETOSA, a permanent SADC body tasked to develop tourism in the region through effective marketing, met in Durban, South Africa, during the 2011 Tourism Indaba to plot the way forward in removing barriers hampering tourism growth and development in the region.

By Issa Sikiti da Silva 9 May 2011 11:29

Pop-up point-of-sale aluminium tasting tables for in-store retail promotions - Right Stuff
Pop-up point-of-sale aluminium tasting tables for in-store retail promotions

In-store promotions are here to stay, and with that in mind, Right Stuff has stepped up to the "plate" and come up with a solution that is both ideal for in-store promotions as well as easy on the budget.

Issued by Right Stuff 8 Apr 2011 11:24

Loeries 2011 opens for entries, categories revised
Loeries 2011 opens for entries, categories revised

The Loerie Awards launched its 2011 campaign, Tuesday 15 March 2011, entitled "Don't hate. Create", created by Draftfcb and supported by a mobisite and specially developed augmented reality apps, linking digital technology to the printed media, along with a revamp of its award categories.

15 Mar 2011 13:19

2011 Maputo International Ad Festival set for May

The sixth Maputo International Advertising Festival will take place from 25-27 May 2011, AMEP - the Mozambican Marketing, Advertising and Public Relations Association announced yesterday. The festival recognises advertising agencies, producers and communications companies worldwide especially from Africa and the Indian Ocean regions.

23 Feb 2011 07:22

Play it your way with Fanta and 34! - 34
Play it your way with Fanta and 34!

Kids all over Luanda were full of smiles recently when they were told to "Brinca À Tua Maneira" or "Play It Your Way" in 34's latest campaign.

Issued by 34 1 Dec 2010 03:45

Fabtex frame by Display Mania International - Display Mania
Fabtex frame by Display Mania International

Switch your branding in your showroom or store by simply changing the fabric face. The Fabtex frame, available through Display Mania International, is a a dye sublimated printed fabric framing system which can be supplied as an illuminated frame, a freestanding unit or simply a wall mounted frame.

Issued by Display Mania 29 Mar 2010 16:49

mcel reappoints HKLM for retail expansion
mcel reappoints HKLM for retail expansion

Following the first two pilot retail stores, Mozambican cellular operator, mcel has reappointed international branding company, HKLM to continue the retail roll-out with the design and shop-fitting of a further 15 outlets.

29 Jan 2010 07:29

Extreme makeover for Mozambican cell company
Extreme makeover for Mozambican cell company

The recent opening of the Maputo flagship store for Mozambican cellular operator mcel is the culmination of a major rebranding journey using the services of brand company HKLM. According to said HKLM group MD Sean McCoy, the strategic brand rejuvenation presented some interesting challenges.

13 Dec 2007 09:07

UBA aims to be Africa's sixth largest bank in 2010

According to the group MD and CEO of United Bank for Africa (UBA) Plc, Tony Elumelu, the Nigerian bank's ambition is to become the 6th largest bank in Africa by 2010, with long term plans to mature as the leading African bank.

5 Dec 2007 09:00

African nations agree to $1 billion Indian satellite project

A critical mass of countries are signing on to a plan for India to invest $1 billion in the Pan-African e-Network satellite project, a joint initiative with the Africa Union aimed at developing the region's information and communication technology (ICT) infrastructure.

30 Nov 2007 12:04

Music video project for Africa

Pan-African music entertainment network MTV Networks Africa and oil marketer Shell have partnered to boost Africa's contemporary music industry.

22 Nov 2007 14:43

Investor firm to acquire stake in Kenya bank

Equity Bank is set to become the biggest bank in Kenya in terms of capital base following plans by a Pan African based investment firm, Helios EB Investors to acquire over 90 million new shares.

By Carole Kimutai 15 Nov 2007 14:52

Tobacco agreement terminated

Philip Morris International Inc. and British American Tobacco South Africa has terminated their Chesterfield licence agreement.

12 Oct 2007 06:21

India bans Air Zimbabwe
India bans Air Zimbabwe

India has banned Air Zimbabwe from to flying over its air space because of Zimbabwe's failure to sign an international aviation agreement, a cabinet minister told Parliament Thursday.

By Lebo Nkatazo 7 Sep 2007 11:40

Joining forces for cool-drinks, cool music

The Coca-Cola Company and music channel MTV base have entered into a major marketing alliance that will partner the two brands on air, on-the-ground and on pack.

17 Aug 2007 13:01

New team for insurance giant's Africa arm

The Liberty Group announces new team for Rest of Africa to drive strategic growth.

16 Aug 2007 11:21

Zimbabwe to launch international marketing campaign

The Zimbabwe Tourism Authority (ZTA) is planning to launch an international marketing campaign in “the next few weeks” to counter what chief executive officer Karikoga Kaseke has described as negative publicity on Zimbabwe.

14 Aug 2007 12:07

Emeka Enyadike
Groundbreaking cool-drink advertisement launches in Nigeria

The Black Eyed Peas are about to crash onto TV screens around the world as they rock it out in the new Pepsi ad.

By Emeka Enyadike 14 Aug 2007 11:30

Zimbabwe's battle of the brands

Zimbabwe's economy may be crumbling, but it's business as usual in the branding business.

31 Jul 2007 11:49

Show more