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Episode 99: Best Marketing International and a jam packed show

Date: 25 Jul 2014
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Episode 98: FastCompany SA magazine, The Lean Startup methodology and Buying Cutomers with Brad Suga

Date: 18 Jul 2014
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Episode 97: MTN Business App Awards and measurability of ad campaigns.

Date: 10 Jul 2014
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New partnership supports women entrepreneurs in Africa

UN Women and Mara Foundation on 29 January, announced a partnership to enable, empower and inspire women entrepreneurs globally.

30 Jan 2014 10:14

Zinto launches campaign to introduce Africa's first free-to-air HD platform to market

To introduce their free-to-air satellite TV platform, OpenView HD, to market, Platco Digital teamed up with Zinto to drive a series of interactive activations to educate consumers about the product offering.

Issued by Zinto Activation Group 24 Jan 2014 07:06

34 gets Samsung to 'Switch On' Kenya

As Samsung's partner in their regional expansion plans, 34 developed Samsung Switch On - a consumer-facing communication platform for Samsung to launch new apps into the pan-African market, by asking consumers to tell them what they wanted most to switch on in their lives.

Issued by 34 6 Nov 2013 10:38

Aegis Media unveil Baileys new bottle

Aegis Media were asked to do a campaign for Baileys, a Diageo brand, in both Nigeria and Kenya, and 72 hours later had a creative concept and execution plan that fully answered and met the client's brief and saw three of their network brands - Posterscope, Isobar and Carat working as one integrated unit.

9 Jul 2013 12:19

Vodafone's Healthline wins a fourth award in Ghana

Launch Factory Experiential, the producers of Healthline, have announced that the show has been awarded two more awards to increase the award tally to an unprecedented four awards.

Issued by Launch Factory 30 May 2013 22:54

Experiential Marketing - the contagious idea

What is it about the brand you picked off the shelf, signed vehicle finance for or the network you subscribe to that defined your choice? The experience. Your experience. Experiential Marketing lives in the space where decisions are made.

Issued by Mo-Tseleng 22 May 2013 09:34

Tecno P3 formally launched in the Nigerian market

Tecno has partnered with Qualcomm Incorporated and Etisalat to launch their latest smartphone, Tecno P3 into the Nigerian market. Qualcomm is a global leader in next generation mobile technologies while Etisalat Nigeria is one of the foremost network providers in the country.

20 May 2013 10:57

[2013 trends] Out-of-the-box branding

No, the concepts of "tribalism", "gamification" and "engagement" aren't a promo for the latest computer game, but are in fact the trends that will characterise the way companies and consumers interact in 2013. The branding industry is constantly developing and. while the following trends are evolutions rather than dynamic, short-term changes, we believe there are 10 areas that will define the brandscape over the next year.

By HKLM Exco Team 31 Jan 2013 12:33

[2013 trends] SA's youth trend-o-meter

Young South Africa is savvier than ever before. If you are looking for a smart and discerning prosumer, this group of kids, teens and young adults will give you more kicks than you've ever bargained for. They know just what they are looking for from any brand, and this makes them that much more satisfying to please. Here are a few trends to look out for in 2013.

By HDI Youth Marketeers Team 31 Jan 2013 11:30

Dubai Lynx: Over 2000 entries into 2012 awards

DUBAI, UAE: The 6th Dubai Lynx Awards, one of the premier awards celebrating creative excellence in MENA's advertising and communications industry, has received a total of 2037 entries from 17 countries.

5 Mar 2012 08:33

Social television as sign of the times

LAGOS, NIGERIA: Christian Purefoy, a former CNN reporter, recently initiated a user-generated news and video platform, BattaBox, in Nigeria. In its first week of existence, it became the first and only channel to stream the current protests taking place across the country.

24 Feb 2012 13:42

AFCON 2012: Samsung launch interactive, online events

Samsung Electronics, the long-time supporter of African football, is rallying fans across the continent to show their passion for the game by launching a series of interactive live and online events for fans to gather and share the excitement of the Orange Africa Cup of Nations 2012, taking place in Gabon-Equatorial Guinea.

31 Jan 2012 14:25

BBA 7 brings double housemates

Multichoice Malawi announced on 24 January 2012 that the Big Brother Africa housemates of Season 7, will go in the house in pairs, where they will choose whether to pair with spouses, friends or family.

By Gregory Gondwe: @Kalipochi 25 Jan 2012 13:24

Spinlet to debut technology at AfricaCom 2011

Spinlet, a San Francisco-based company dedicated to meeting the needs of music lovers and artists allowing them to buy, listen, share, and manage music within a user-friendly mobile platform, will debut their technology at AfricaCom 2011, which takes place from Wednesday 9 November until Thursday 10 November 2011 at the Cape Town International Convention Centre, South Africa.

8 Nov 2011 10:40

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