• Submit news
  • Advertise & rates
  • Contact us

Subscribe to industry newsletters

Biz Takeout's

Episode 84: Agency focus - Source

Date: 2 Apr 2014
Get the Flash Player to play this.

Episode 82: An African Path to Success & Effective Measure

Date: 24 Feb 2014 | Time: 39:00min
Get the Flash Player to play this.

Episode 81: Conn Bertish and Cairo

Date: 14 Feb 2014 | Time: 44:44min
Get the Flash Player to play this.

Share us

Advertise with us
Advertise & RatesMy Account
Company press officeList company
Recruitment packagesSubmit job ad
Download ratecard
ZenithOptimedia releases its 'Global Adspend' forecasts

According to ZenithOptimedia's new Advertising Expenditure Forecasts, global adspend will be boosted this year by the three 'semi-quadrennial' events...

9 Apr 2014 10:03

Second edition of the Pan-African Summit for Media & Communication

With more than 450 campaigns entered last year, the African Cristal Festival has become a true reference in advertising awards and is recognised in local and international rankings. Here's what to expect in 2014...

Issued by Cristal Events 26 Mar 2014 11:11

'Beyond Retail' for Africa

Professional services firm, Deloitte was a title sponsor of the inaugural World Retail Congress Africa, held last month in Sandton. I spoke to Ilse du Toit, a manager within the Strategy & Innovation practice at Deloitte Consulting.

By Danette Breitenbach 17 Dec 2013 08:48

#PAMRO15: The role of media audience research in emerging markets

There is a need for transparency, and to tell not just one story, but many.

By Oresti Patricios 26 Sep 2013 07:10

The state of the nation: Advertising in Africa

Is Africa the Dark Continent when it comes to the advertising industry? On the contrary, says Alan Edgar, Regional Creative Director, Ogilvy Africa and one of regional judges for African and Middle Eastern categories at this year's Loeries. It's alive and vibrant, but in dire need of world-class tertiary training institutions to tap into that potential.

By Staff Reporter 21 Sep 2013 14:25

Y&R: I have an agency...

Y&R is committed to having 20 agencies on the African continent by 2015. Leading the charge to achieve this is Yossi Schwartz, chairman of Y&R South Africa.

By Danette Breitenbach 5 Sep 2013 05:42

Leftfield engages Nigerian market with OLX campaign

Leftfield was recently commissioned by OLX to conceptualise and produce an impactful TV and radio advertising campaign that would appeal to, and connect with, Nigerians who were likely to use the Internet to sell their unwanted goods.

Issued by Leftfield 2 Sep 2013 11:57

Cowbell uses South African animator Luma for latest TVC

Cowbell, fat-filled milk produced by Promasidor, is sold in small affordable sachets across Africa, using a family of animated characters. The company has engaged South African animation studio, Luma to extend the brand with a 45-sec TVC.

16 Aug 2013 10:40

Nigerian Entertainment Today rolls out first ad campaign

Nigerian Entertainment Today (NET) reported yesterday, 6 August 2013, that it has launched its first-ever ad campaign highlighting what's most important to it "as a news organisation telling the world about entertainment and celebrities from Nigeria and the rest of Africa."

7 Aug 2013 06:12

Court urged to restrain implementation of advertising code

Abdulwahab Abdulah, today, 5 August 2013, reported on Vanguard that the Newspapers Proprietors Association of Nigeria (NPAN) has "urged the Court of Appeal to restrain the Advertising Practitioners Council of Nigeria (APCON) from implementing the advertising code, which empowers it to vet and approve adverts before publication by print media in the country."

5 Aug 2013 11:39

Aegis Media unveil Baileys new bottle

Aegis Media were asked to do a campaign for Baileys, a Diageo brand, in both Nigeria and Kenya, and 72 hours later had a creative concept and execution plan that fully answered and met the client's brief and saw three of their network brands - Posterscope, Isobar and Carat working as one integrated unit.

9 Jul 2013 12:19

Awareness campaign, Shuga to reach Nigeria

MTV Base and the MTV Staying Alive Foundation, have joined forces with the Nigerian government's National Agency for the Control of AIDS and the Bill & Melinda Gates Foundation to combat a lack of awareness and misinformation about HIV, sexual responsibility and teen pregnancy among Nigerian youth, using the medium of Shuga, MTV's TV series and multimedia campaign.

26 Jun 2013 10:30

AdFu partners with Yookos to reach into Africa

AdFu, the audience and display inventory network of sites owned by Kagiso Media, has extended its reach into the African online market by adding the Africa-born social network, Yookos, to its portfolio. This adds even more inventory to AdFu's African value proposition while also helping Yookos to drive revenue growth by maximising inventory yield.

14 Jun 2013 11:10

Vodacom Nigeria 'invites' interaction with a PocketMedia Changer

Connectivity is changing the face of Nigerian business. To get this message across to its client base, Vodacom Business had an innovative invitation produced by PocketMedia Solutions, called the Changer, which served as an invitation to the launch of its new Machine-to-Machine Solutions.

23 May 2013 12:48

Show more