Branding | Bizcommunity

Branding | Bizcommunity

News

Branding

Dolly Parton and the making of a cultural brand

Karabo Ledwaba 12 hours

Stella Artois and Netflix have announced an integrated global partnership built around the highly anticipated second season of The Gentlemen (Image supplied)

Promotions & Activations

The Gentlemen’s Serve: First brand partnership between Netflix and AB InBev

1 day

When is a personal post actually an advertisement?

Consumer Law

When is a personal post actually an advertisement?

Robyn Shepherd, Issued by SchoemanLaw 2 days

Ebony + Ivory managed the Sasria roadshows with purpose and precision

Promotions & Activations

Ebony + Ivory managed the Sasria roadshows with purpose and precision

Issued by Ebony+Ivory 24 Aug 2026

CRM, CX, UX

The hidden revenue cost of slow response times

Issued by Livespace 2 Jun 2026

Interior Design

Bringing a global brand to life by creating a future-ready headquarters

Issued by Trend Group 20 Aug 2026

Rooibos space mission could put Cederberg tourism on the global map

Tourism & Travel

Rooibos space mission could put Cederberg tourism on the global map

20 Aug 2026

Food, Water & Energy Security

AWEaP partners with the University of Limpopo to empower energy entrepreneurs

19 Aug 2026

#Newsmaker | Siwelile Thusi brings a new strategy to Orchard on 25

Advertising

#Newsmaker | Siwelile Thusi brings a new strategy to Orchard on 25

Karabo Ledwaba 18 Aug 2026

Nomaswazi Phumo, head of strategy of Leagas Delaney South Africa says premium brands don’t have a quality problem. They have a distinction problem (Image supplied)

Branding

5 ways to build a distinctive brand

Nomaswazi Phumo 17 Aug 2026

The Clio Awards rankings are out now. Source: Clio Awards.

Advertising

South African ad talent earns top spots in Clio Africa & ME rankings

Karabo Ledwaba 14 Aug 2026

Sponsorship

Sponsorships | From ritual to ROI, fans create loyalty, brand advocacy and commercial value

Uyanda Manana 13 Aug 2026

#WomensMonth | Retroviral’s Koketso Masisi: Success should be multiplied

Women's Month

#WomensMonth | Retroviral’s Koketso Masisi: Success should be multiplied

Danette Breitenbach 12 Aug 2026

Women still the primary decision-makers in SA homes

Women's Month

Women still the primary decision-makers in SA homes

Issued by Caxton Media 11 Aug 2026

Retail Marketing

#WoolworthsYouthMakers2026: Glolooks, the African hair care brand finding its place on the shelf

Karabo Ledwaba 11 Aug 2026

Branding

The reputation blind spot behind the bathroom door

Charl Broodryk 11 Aug 2026

The Media Krate launches S-OOH: The next era of outdoor starts where South Africa moves

OOH

The Media Krate launches S-OOH: The next era of outdoor starts where South Africa moves

Issued by The Media Krate 7 Aug 2026

So Interactive delivers strategic digital realignment for FAM

Digital

So Interactive delivers strategic digital realignment for FAM

Issued by So Interactive 6 Aug 2026

Entries open for the 5th edition of Jacaranda FM’s Her Perfect Pitch

Women's Month

Entries open for the 5th edition of Jacaranda FM’s Her Perfect Pitch

Issued by Jacaranda FM 5 Aug 2026

The answer economy is the best news challenger brands have had in a decade, says Jessica Jacobs, MD for Northern Europe and DACH at Incubeta (Image supplied)

Artificial Intelligence

The answer economy just doesn't care; 3 ways to move to AEO

Jessica Jacobs 5 Aug 2026

Branding

Aston Martin creditors threaten legal action over branding rights deal

4 Aug 2026

Newskoop partners with Edge Communications to boost local businesses on Bizskoops

Radio & Audio

Newskoop partners with Edge Communications to boost local businesses on Bizskoops

Issued by Our Salad Mix 4 Aug 2026

ARB launces ARBIE. Source: Supplied.

Advertising

Advertising Regulatory Board launches AI chatbot for rulings access

3 Aug 2026

Roblox game format for branded live tournaments launches

Digital

Roblox game format for branded live tournaments launches

3 Aug 2026

Three Nations, One Heartbeat: Cricket World Cup 2027 reveals host cities

Sport

Three Nations, One Heartbeat: Cricket World Cup 2027 reveals host cities

31 Jul 2026

Branding

Cracker Barrel CEO Julie Masino to step down after failed rebrand

31 Jul 2026

Beyond the theme: Why 2026 corporate events must offer more than a beautiful room

Events & Conferencing

Beyond the theme: Why 2026 corporate events must offer more than a beautiful room

Amanda Van Dalen, Issued by SA Event Decor 30 Jul 2026

Bafana Bafana's send-off at Standard Bank's headquarters in Rosebank, Johannesburg, on 27 May 2026 (Image supplied)

Sponsorship

A sports sponsorship evolution... from a logo to being part of the conversation

Dominique Baxewanos, Chabi Setsubi and Kavish Harisanker 30 Jul 2026

Nostalgia is a powerful commerce lever, says Bonita Christie, business unit director, Digitas (Image source: @The Walt Disney Company )

Branding

Nostalgia: The catalyst for relevance, connection and growth in the brand archive

Bonita Christie 29 Jul 2026

5 Middle East & Africa creatives are on the ADC Young Guns 24 jury (Image supplied)

Advertising

5 Middle East & Africa creatives on ADC Young Guns 24 jury

28 Jul 2026

CEM Africa 2026 welcomes 3 influential global speakers

Events & Conferencing

CEM Africa 2026 welcomes 3 influential global speakers

Issued by CEM Africa Summit 27 Jul 2026

Tyla for A*POP.

Streaming

What's your APop*? South Africa deserves its own pop nostalgia

Karabo Ledwaba 28 Jul 2026

A golden age of strategic PR must also be a golden age of disclosure, says reputation strategist Solly Moeng (Image supplied)

World PR Day

#WPRD2026 | A Golden Age of Strategic PR must also be a golden age of disclosures

Solly Moeng 23 Jul 2026

Artificial Intelligence

ChatGPT enters global ranking of most impersonated brands

23 Jul 2026

The World Cup is over. Spain won the trophy. But Adidas may have won the marketing battle, says marketing strategist, Matthew Nkala (Image supplied)

Marketing

Spain won the World Cup. But who won the battle for brand relevance

Matthew Nkala 21 Jul 2026

Branding

Lamine Yamal and his little bro gave Spain the kind of PR money can't buy

Karabo Ledwaba 20 Jul 2026

Non-official Fifa brands score with reverse ambush marketing

Marketing

Non-official Fifa brands score with reverse ambush marketing

Terry Levin 20 Jul 2026

Gap taps Hailey Bieber for limited-edition '90s-inspired denim capsule

Fashion

Gap taps Hailey Bieber for limited-edition '90s-inspired denim capsule

20 Jul 2026

Oja Display is an expressive display typeface inspired by the Oja, a traditional flute from Eastern Nigeria. Source: Type Director's Club.

The One Club for Creativity

Egyptian and Nigerian projects earn merit in global typography contest

Karabo Ledwaba 20 Jul 2026

Branding

What football taught me about purposeful procurement

Vicki Scheffel 16 Jul 2026