Algorithm | Bizcommunity

Algorithm | Bizcommunity

News

Gen Z is changing how consumers discover, trust and buy from brands. Ella Thomas, global sector specialist for consumer staples at Schroders, explores how this shift is reshaping loyalty, trend cycles and the future of consumer growth. (Source: )

Youth Marketing

Gen Z is reshaping the consumer playbook, from loyalty to algorithms

Ella Thomas 3 days

Will AI see empty agencies with no humans? (Image Source: @ Space OS )

Artificial Intelligence

How AI could be the great equaliser in creative agencies

Melusi Tshabalala 18 Feb 2026

Consumers face climate burnout as fears over global conflicts increase

Marketing

Consumers face climate burnout as fears over global conflicts increase

Issued by Kantar 17 Feb 2026

Nicholas De Decker – Associate at Lawtons Africa

Competition Law

Are your algorithms secretly colluding? The hidden risks of digital price signalling

Nicholas De Decker 16 Feb 2026

Eric D’Oliveira, chief revenue officer, Mediamark, says radio's muscle matters more than ever (Image supplied)

Radio & Audio

#WorldRadioDay | Radio asserts its place at the centre of brand strategy

Eric D’Oliveira 13 Feb 2026

Is community radio afraid of losing its voice to AI?

Radio & Audio

Is community radio afraid of losing its voice to AI?

Issued by Media Development and Diversity Agency 13 Feb 2026

Jarryd Terblanche is a conceptual copywriter at Special Effects Media looks at how narrative voice will cut through digital marketing’s content saturation in 2026 (Image supplied)

Digital

#BizTrends2026 | Special Effects Media’s Jarryd Terblanche: Narrative voice is becoming the differentiator

Jarryd Terblanche 11 Feb 2026

Can entrepreneurship be taught? Here’s the neuroscience

Entrepreneurship

Can entrepreneurship be taught? Here’s the neuroscience

Victor (Vik) Perez 10 Feb 2026

Gen Z isn’t cancelling brands loudly anymore they’re muting them. Nicole Glover, executive creative director of digital at Penquin shows how brands that don’t follow through risk disappearing from relevance. (Image supplied)

Marketing

7 ways brands can avoid being quietly muted by Gen Z in 2026

Nicole Glover 10 Feb 2026

#BizTrends2026 | Quantum Studios' Dr. Chris Roets: Memory-led marketing trends that will shape the year

Marketing

#BizTrends2026 | Quantum Studios' Dr. Chris Roets: Memory-led marketing trends that will shape the year

Chris Roets 10 Feb 2026

Bibi Bonnecwe, Executive Creative Director at Brave Group looks at why in 2026 human truths matter more than marketing trends (Image supplied)

Advertising

#BizTrends2026 | Brave Group’s Bibi Bonnecwe: Why human truths matter more than marketing trends

Bibi Bonnecwe 5 Feb 2026

Spain announced at the World Governments Summit in Dubai that it plans to join the global push to ban children under 16 from using social media. (Source: )

Social Media

No TikTok for teens? Spain plans social media ban for under-16s

5 Feb 2026

#BizTrends2026 | Pattern's James Townsend: 2026 is fashion’s exponential, ‘sentient’ turning point

Trends

#BizTrends2026 | Pattern's James Townsend: 2026 is fashion’s exponential, ‘sentient’ turning point

James Townsend 3 Feb 2026

Social media is now the arena in which discovery, trust-building, conversation and purchase coexist in a single motion; one uninterrupted swipe (Image supplied)

Digital

One uninterrupted swipe: Social media more than the top of the funnel

3 Feb 2026

Image source: rorozoa from

Trends

#BizTrends2026 | CMS South Africa team: How forward-looking legal and governance frameworks will shape business decisions

Sihle Bulose and Lebogang Molebale 2 Feb 2026

Business travel in 2026 shifts from cost-cutting to traveller experience

Travel

Business travel in 2026 shifts from cost-cutting to traveller experience

30 Jan 2026

For Bradly Howland, CEO of Alkemi Collective, the takeaway from Switzerland isn't just about macroeconomic shifts. It’s about a fundamental change in the "social license to operate” (Image source: © 123rf )

PR & Communications

4 Lessons from Davos on why trust is critical

Bradly Howland 29 Jan 2026

Social Media

TikTok’s new owner puts app’s algorithm in the spotlight

Kelley Cotter 27 Jan 2026

Image source: rawpixel.com from

Law Practice

Understanding LinkedIn's new algorithm: A guide for lawyers

Andrea Paulsen 26 Jan 2026

#BizTrends2026 | ByDesign Communications’ Kevin Welman: 4 shifts redefining PR

PR & Communications

#BizTrends2026 | ByDesign Communications’ Kevin Welman: 4 shifts redefining PR

Kevin Welman 26 Jan 2026

Dr Pepper’s new ad shows why humans still matter in 2026

Artificial Intelligence

Dr Pepper’s new ad shows why humans still matter in 2026

Karabo Ledwaba 26 Jan 2026

#BizTrends2026 | ANEW Hotels & Resorts’ Madri van der Westhuizen: AI and the future of holiday planning

Trends

#BizTrends2026 | ANEW Hotels & Resorts’ Madri van der Westhuizen: AI and the future of holiday planning

Madri van der Westhuizen 22 Jan 2026

Of all views from videos, 67% come from videos under 30 seconds (Image source: © 123rf )

Digital

The 30-Second Rule: What goes viral decided by algorithms

12 Jan 2026

Source: Supplied. Rowen Pillai, chief executive officer of Leantechnovations.

ICT

Designing human-centric AI strategies for South African businesses in 2026

5 Jan 2026

Modern digital entrepreneurship requires both business management and entrepreneurship skills (Image source: © 123rf )

How To Start Up

5 opportunities & challenges of modern digital entrepreneurship

30 Dec 2025

Optix marks 25 years with global expansion

Road Freight & Fleet Management

Optix marks 25 years with global expansion

Issued by Optix 17 Dec 2025

Facebook promotes rubbish because it doesn’t understand indigenous languages

Media

Facebook promotes rubbish because it doesn’t understand indigenous languages

Thembi Siaga and Anton van Zyl 4 Dec 2025

Defending property as an asset class

Markets & Investment

Defending property as an asset class

Issued by IGrow Wealth 27 Nov 2025

HR Tools & Software

Is AI bias harming your recruitment process? What businesses need to know

Nadeem Mahomed and Safee-Naaz Siddiqi 26 Nov 2025

A practical guide to building a better credit score in South Africa - Finance365

Financial Services

A practical guide to building a better credit score in South Africa - Finance365

Issued by Finance365 3 Dec 2025

Artificial Intelligence

A backlash against AI imagery in ads may have begun as brands promote ‘human-made'

Paul Harrison 26 Nov 2025

Image credit: on Pexels

Ethics & Medicolegal

The ethical implications of AI adoption in healthcare

Vishal Barapatre 26 Nov 2025

HR Tools & Software

Why AI can't substitute human judgment in psycho-legal work - part 2

Natasha Gerber 24 Nov 2025

10 marketing trends for 2026

Marketing

10 marketing trends for 2026

Issued by Kantar 18 Nov 2025

Advertising

Why people trust influencers more than brands – and what that means for the future of marketing

Kelley Cours Anderson 18 Nov 2025

The non-human consumer: How AI is transforming everyday buying decisions

Research

The non-human consumer: How AI is transforming everyday buying decisions

Tamara Ojeaga, Issued by Kantar 5 Nov 2025

Tanika Corneleus, digital campaign lead at midnight says automated marketing isn’t a set-and-forget solution – it needs the right data and metrics (Image supplied)

Digital

How automation can help marketers get better ROI from ad campaigns

Tanika Corneleus 30 Oct 2025

Professional customer service in the age of AI: Why humans remain the anchor

Artificial Intelligence

Professional customer service in the age of AI: Why humans remain the anchor

Dr Mariette Frazer, Issued by University of Johannesburg - Marketing Management 29 Oct 2025

HR Tools & Software

Why AI can't substitute human judgment in psycho-legal work - part 1

Natasha Gerber 27 Oct 2025

The Creativity Jackpot: When human instinct meets artificial logic

Lifestyle

The Creativity Jackpot: When human instinct meets artificial logic

Casper Coetzee 24 Oct 2025

Image credit: on Pexels

Mental health

It’s giving boundaries, but are we actually okay? Gen Z and the new face of mental health awareness

Jessica Gbedemah 22 Oct 2025

Beyond the agency: Why your billing model, not your marketing, is stalling growth

Marketing

Beyond the agency: Why your billing model, not your marketing, is stalling growth

Warren Stear, Issued by Offernet 15 Oct 2025

Social Media

Why keyword cannibalism is killing your SEO rankings

Thelma Ngoma-Mavhunga 13 Oct 2025

Image credit: on

Public Health

Vaccines and motherhood: Are AI-generated health messages working in Kenya and Nigeria?

Yewande O. Addie 8 Oct 2025

Ethel Ramos. Source: Supplied.

Artificial Intelligence

Ethel Ramos | What ChatGPT’s instant checkout means for brand storytelling

Ethel Ramos 7 Oct 2025

Algorithm Agency and Mobiclicks celebrate a New Generation Awards win for data-driven marketing

Marketing

Algorithm Agency and Mobiclicks celebrate a New Generation Awards win for data-driven marketing

Issued by Algorithm Agency 29 Sep 2025

The power of diaspora: African-led innovation in PR

Marketing

The power of diaspora: African-led innovation in PR

Kirsten Roos 23 Sep 2025

Murray Legg believes that machines can not build trust on their own. Source: Supplied.

Artificial Intelligence

AI can't build trust: Why human voices matter more than ever

Murray Legg 22 Sep 2025

The AI shift: From novelty to necessity

Artificial Intelligence

The AI shift: From novelty to necessity

Teager Eales, Issued by Moonsport 18 Sep 2025