Karen Nelson-Field | Bizcommunity

Karen Nelson-Field | Bizcommunity

News

The Up&Up Group hosts internationally recognised speakers at conference for marketers

Marketing

The Up&Up Group hosts internationally recognised speakers at conference for marketers

Issued by The Up&Up Group 26 Aug 2025

Source: © 123rf The power of Creative Problem Solving is what Eve Pennington has come to believe in, and what she will spend the rest of her career persuing

Media

In pursuit of the power of Creative Problem Solving

Eve Pennington 7 Aug 2025

The Up&Up Group, together with key clients, has partnered with Dr Karen Nelson-Field (pictured) to deliver South Africa’s first-ever data on digital media attention metrics (Image supplied)

Research

Attention is the new currency: SA's first human data study

6 Aug 2025

Consistency is Cannes Lions' 2025 mantra

Cannes Lions

Consistency is Cannes Lions' 2025 mantra

3 Jul 2025

Source: © 123rf Trust in advertising has dropped by eight percent, despite the claim that 71% appreciate brands that engage in social issues, over half still feel underrepresented in advertising, highlighting a disconnect

Advertising

Advertising trust drops 8% - indicates a disconnect with consumers

10 Apr 2025

Advertising

Warc report: Advertising spend to double in 2024

18 Jan 2024

How did Covid pre and post affect what channels consumers consume?

Marketing

How did Covid pre and post affect what channels consumers consume?

Issued by Dentsu 6 Dec 2022

Cannes Lions

5 key priorities for delivering effective advertising

21 Jun 2022

Don't panic! The attention economy future looks bright

Marketing

Don't panic! The attention economy future looks bright

Issued by Spark Media 13 Oct 2021

Free webinar - No Attention! No Impact! Cause, Consequence and Course Correction

Marketing

Free webinar - No Attention! No Impact! Cause, Consequence and Course Correction

Issued by Spark Media 14 Sep 2021