American food company Kraft Heinz has appointed Anheuser-Busch InBev's global head of marketing, Miguel Patricio, as its new chief executive officer. He is expected to revitalise brands such as Planters nuts and Oscar Mayer bacon.
Before AB InBev, Patricio worked at several consumer companies including Philip Morris, Coca-Cola and Johnson & Johnson. He succeeds Bernardo Hees, who was made CEO in 2015 when Kraft Foods and HJ Heinz merged.
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