Why keeping your customers is now the smartest growth strategy
Cristelle Snyman
GlaxoSmithKline Dental Health Services has launched the only toothbrush designed to clean both teeth and tongue. The new Aquafresh Flex Tooth & Tongue toothbrush has been proven to remove five times more bacteria than normal brushing alone. The company has also launched new Aquafresh Extreme Clean fluoride toothpaste with micro-active foaming action. They will be supported by R4 million worth of marketing spend between July-December 2004.