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In brief Retail Services South Africa

Loylogic and Equity Bank Kenya collaborate to improve American Membership rewards experience

Loylogic, creator of points experiences, insights, commerce and engagement has announced its strategic partnership with Equity Bank Kenya which will utilise their Pointshub solution to enhance the experience of existing American Express Green and Gold cardholders.

Equity Bank Kenya is a financial services provider headquartered in Nairobi with 190 branches across Kenya.

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