Focusing on status symbols

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Car magazine's 48-page glossy ‘Chrono' booklet highlights the association between the likes of Jaeger and Aston Mastin, Parmigiani and Bugatti and Tag-Heuer and Formula One. Through the years, motoring greats such as Steve McQueen, Jackie Stewart and Michael Schumacher have demonstrated the link between their chosen timepieces and cars, as well known as their track times. Car's focus on timepieces also includes a subscriptions drive that could see 3500 watches given away. This number of watchstraps has been included in November 2007 copies distributed through selected CNA outlets. By subscribing using the response card in these copies, Car enthusiasts will get the sporty watch to go with the strap.