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![Today, Halo and Demographica announce a new specialist agency, Second Rodeo]], headed up by Mike Stopforth (left). Dean Oelschig, managing partner and founder of Halo (right) says they will work as a group but ultimately, each agency will be an individual specialist](https://biz-file.com/c/2505/772543-64x64.jpg?2)
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Joe goes to the rodeo
Joe Public recently celebrated its second birthday with a lively Wild West hoedown for its hard-working staff, top clients and VIP guests. A mechanical bull in the courtyard tested bravado and stamina - requisite qualities needed for the ad industry - while line-dancing lessons from the Rodeo Girls in the marquee taught guests to be a bit more nimble-footed (also not bad a quality for the industry).
