VML Birdwatching at the Loeries | Episode 5: Building a country's brand
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VML Birdwatching at The Loeries | Episode 4: The real meaning of creativity
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VML Birdwatching at The Loeries | Episode 3: More than an awards show
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Brands are showing up, consumers expect them to
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Build for the long-term, responsibly
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Us Shallow Woolies Shoppers
Do they really think we prioritise our shopping over having babies or getting engaged?
I get the whole idea of Woolworths In-The-Bag making ones life easier, but of the two radio spots I have heard I can't help coming away feeling as if they have made Woolies shoppers out to be shallow.
In one our lady is proposed to and barely gives it a second thought while she prances off to take the dog to the vet, while in the other she puts off having her baby to pop the stew in the oven, or something equally as stupid.
