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Don't go behind your agency's back OR ELSE!!!
You have a great opportunity for a client to advertise, you sell it to the agency BUT does your agency really sell it to the client?
As a sales person I've learnt not too pee off agencies by going to a client direct for a sale.. Like us planners need to sell to their client.. but how often are they not too busy with something else AND take preference to others before actually selling your idea? What do you do in this case?
