Latest showcases

#BizTrends2021: Franchising post-Covid - 5 trends to watch
#BizTrends2021: Franchising post-Covid - 5 trends to watch

The franchise industry has proven itself to be resilient, innovative and collaborative, which is why it still survives. But it will need all these qualities, and more, to weather and adapt to what will continue to be a testing time...

By Morne Cronje 8 Jan 2021

Connecting with the new natural haircare consumer
Connecting with the new natural haircare consumer

Welcome in the era of the naturalista - the woman who owns her natural beauty and is driving the ever-evolving landscape of natural hair and beauty categories, globally...

By Taryn Gill 10 Nov 2020

#Anzisha2020: Supreme Sparkle brings beauty services to Cameroon
#Anzisha2020: Supreme Sparkle brings beauty services to Cameroon

As a finalist in the 2020 Anzisha Prize, Agbor-Ebai Nenembou of Cameroon shares more about her startup, Supreme Sparkle, a multifaceted business that offers tailoring, salon and spa services...

By Evan-Lee Courie 27 Oct 2020

#Newsmaker: Fara Naomi Macias, new head of marketing at GC Aesthetics
#Newsmaker: Fara Naomi Macias, new head of marketing at GC Aesthetics

With her experience in the aesthetic business in the last eight years Fara Naomi Macias has been able to deliver tremendous results by launching the GCA brand in Mexico in 2014 with distributor Grupo Venta Internacional. Here, Macias shares with us more about her career journey and what it took to get to where she is today...

By Juanita Pienaar 16 Sep 2020

#OrchidsandOnions: Juju's marketing genius
#OrchidsandOnions: Juju's marketing genius

Many marketing and advertising "gurus" seem to view selling products and services as something akin to waging a military campaign; hence the liberal quoting from Sun Tzu, the Chinese general, philosopher and author of the seminal treatise The Art of War...

By Brendan Seery 15 Sep 2020

Screengrab from the Clicks website.
How conducting solid research could have prevented the Clicks fiasco

Percy Shangase, managing owner of Mashuku Marketing Solutions, writes that the repercussions that Clicks is currently undergoing are as a result of not conducting ad-testing, exercising due diligence and at the very least understanding their markets...

By Percy Shangase 7 Sep 2020

Image source: .
South Africa hits Google with searches for 'face masks' and 'hand sanitizer'

If you're heading to the shops to stock up on supplies this weekend, it could be a busy one. According to data from Google, South Africans will be on the hunt for face masks and hand sanitiser...

By Andy Walker 9 Mar 2020

Odette van der Haar, managing director of Publicis.
#BizTrends2020: Imagine the impossible

In order to stay in business, one needs to stay abreast with technology and remain up to date with the latest innovations...

By Odette van der Haar 24 Jan 2020

#BizTrends2020: The rise of afro-natural beauty as an advertising trend
#BizTrends2020: The rise of afro-natural beauty as an advertising trend

Mirror, mirror, on the wall, who's the fairest of them all?...

By Josephine Sebesho 20 Jan 2020

Screengrabs from the ad.
#OrchidsandOnions: Less toil and trouble?

Intriguing: Washing up liquid goes toe-to-toe with one of the big guns but thumbs down to Old Mutual, who has done little for its image in recent times...

By Brendan Seery 26 Nov 2019

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