According to a new global report by in-store media company Mood Media, sensory experiences drive 9 out of 10 shoppers back to stores...
2 days ago
The success of South African agencies in Cannes recently is a reflection of the big talent in the country. Taking this talent and the size of the agencies into account and adding the knowledge and professionalism of South African agencies, it would be logical for the country to be a hub for the rest of the countries in Sub-Saharan Africa...
Danette Breitenbach 14 Aug 2017
A new study conducted by Boomerang highlights the starring roles that animals play within families, on and off-screen...
20 Jul 2017
PARIS - "Fake news" has become a troubling phenomenon, allegedly used to manipulate voters and fuel a rise in global populism. In one case, it inspired a man to shoot up a Washington pizzeria...
27 Jun 2017
With Cannes Lions just a few days away I chatted to South African Kyle Findlay, director of data science at the Kantar Global Innovations Team about his silver essay win at Admap, which will be celebrated during the international festival of creativity.,,
Leigh Andrews 8 Jun 2017
PARIS, FRANCE: Companies in the near future will reportedly be able to test public reaction to advertisements, music and films before they are released by monitoring the brain signals of a select...
4 Aug 2014
NICE, FRANCE: Ask Afrika shares insights from the recent International Print and Digital Research Forum Symposium in Nice, France.
13 Dec 2013
PARIS, FRANCE: The global advertising market will grow by a less than expected 3.5% this year, French ad giant Publicis said yesterday, marking down last December's forecast of 4.1% growth for the second time.
19 Jun 2013
PARIS, FRANCE / BERLIN, GERMANY / WARSAW, POLAND / LONDON, UK / UAE: Research commissioned by Riverbed reveals that 71% of CIOs are increasing investment in IT.
20 Mar 2013
RESTON, US: comScore, Inc, a global leader in digital measurement and analytics, has released the 2013 Mobile Future in Focus report.
27 Feb 2013
CANNES, FRANCE: The TV experience is now extending well beyond the main screen as broadcasters explore innovative ways for their audience to engage with content and brands - on-air and offline. Download an exclusive white paper by VAST MEDIA, which highlights some of the most innovative examples of digital TV brand extension.
24 Dec 2012
Riverbed study reveals online retailers need to increase website performance during holiday season to retain customers.
9 Dec 2012
PARIS, FRANCE / DARMSTADT, GERMANY: More people read newspapers than ever before, thanks to the many ways they now can be read, but publishers have not yet found ways to match that growth with revenues from digital platforms, the World Association of Newspapers and News Publishers (WAN-IFRA) said Monday in its annual update of World Press Trends.
3 Sep 2012
NEW YORK, US: Purchases of environmentally protective products have grown significantly in two of the world's leading markets - China and Brazil; but the widespread perception that these products are too expensive may be blocking deeper adoption.
21 Aug 2012
LONDON, UK: comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released an overview of mobile commerce usage across the five leading European markets (France, Germany, Italy, Spain and the United Kingdom) using the comScore MobiLens service.
2 Aug 2012
PARIS, FRANCE: RECMA has announced the publication of the 13th edition of its Global Billings Rankings '2011' report.
20 Jul 2012
LONDON, UK: comScore, Inc, a leader in measuring the digital world, today released an overview of internet usage in Europe, showing that 395.7 million Europeans went online in May 2012 for an average of 27.6 hours each.
6 Jul 2012
NUREMBURG, GERMANY: Alongside France, Germany remains the top nation of worriers in Europe, but the worry lines are considerably less deep this year. This is the finding of the current "Challenges of Europe" study carried out by the GfK Verein, which each year asks European citizens about issues that require urgent resolution in their countries.
20 Jun 2012
LONDON, UK: - comScore, Inc has released an overview of mobile and computer usage of Maps across the five leading European markets (France, Germany, Italy, Spain and the United Kingdom) using the comScore MobiLens and comScore MMX services.
4 Jun 2012
LONDON, UK: comScore, Inc, a leader in measuring the digital world, has released an overview of mobile news access across the five leading European markets (France, Germany, Italy, Spain and the United Kingdom) using the comScore MobiLens service.
26 Mar 2012
PARIS, FRANCE: The Global Editors Network (GEN) has announced the launch of the annual Data Journalism Awards (DJA), the international competition recognising outstanding work in the growing field of data journalism. The GEN initiative is supported by Google and is organised in collaboration with the European Journalism Centre (EJC).
29 Feb 2012
NUREMBURG, GERMANY: In 2011, demand for mobile phones once again increased in Europe, largely as a result of the rising popularity of smartphones. According to GfK, 3.2% more mobile phones were sold in 2011, in particular the sales of smartphones increased by 67%.
15 Feb 2012
NEW YORK, US: Global consumer confidence increased one index point last quarter to 89, while Europe led confidence declines in 24 of the region's 27 measured markets, according to fourth quarter 2011 global consumer confidence findings from Nielsen, a leading global provider of information and insights into what consumers watch and buy.
8 Feb 2012
LONDON, UK: comScore, Inc, a leader in measuring the digital world, has released an overview of Internet usage in Europe, showing that 379.4 million Europeans went online in November 2011 for an average of 27.8 hours per person.
25 Jan 2012
RESTON, US: comScore, Inc, a leader in measuring the digital world, has released inaugural data on worldwide online video viewing from the comScore Video Metrix service.
15 Dec 2011
LONDON, UK: comScore, Inc, a leader in measuring the digital world, has released an overview of internet usage in Europe, showing 376.6 million unique visitors went online in October 2011 for an average of 27.8 hours per person.
12 Dec 2011
NUREMBERG, GERMANY: The overall market for technical consumer goods in Western Europe recorded a sales volume of €44.4bn in the third quarter of 2011. This is a decrease of 4.1% compared to last year's figures. The individual countries are developing very differently. These are the findings of GfK TEMAX Western Europe.
2 Dec 2011
LONDON, UK: The 40 leading telecoms operating groups out-performed the global economy by 5.0 ppt (percentage points), according to the latest research from Informa Telecoms & Media. Based on data taken from the recently published World Telecoms Financial Benchmarks (WTFB) service, the largest operators, as measured by consolidated total revenues, increased revenues for the second quarter of 2011 by 6.8% year-on-year to reach US$327.6 billion*.
1 Dec 2011
LONDON, UK: Nearly one in five consumers, who own both an iPad and an iPhone, say switching smartphone is more difficult than changing bank accounts. A simple, integrated user experience is driving consumers' brand loyalty to their smartphone and they are less likely to switch brands the more applications and services they use on the device, new research from GfK finds.
30 Nov 2011