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The Future of Measurement 2025, part of Warc’s Evolution of Marketing programme, highlights emerging trends in media and creative measurement (Image supplied)

3 Media and creative measurement trends from Warc

Source: © 123rf The 2025 first half AdForum Summit will take place in New York between 12 and 16 May 2025 with one of the key meetings with the leadership of Omnicom Advertising Group

AdForum Summit includes key meeting with Omnicom Advertising Group leadership

6 May 2025

Source: © UNESCO
This year, World Press Freedom Day, 3 May, will focus on the profound influence of Artificial Intelligence (AI) on journalism and media under the theme: Reporting in the Brave New World – The Impact of Artificial Intelligence on Press Freedom and the Media

World Press Freedom Day 2025: The impact of AI on media and press freedom

2 May 2025

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Source: © Tim Douglas A consumer study by Engagement Labs shows net sentiment of consumer conversations continues to be positive for everyday categories such as beauty and personal care, children’s products, food and home

Study shows online and offline conversations have different outcomes for brands

20 Mar 2023

Kellogg names global snack business Kellanova ahead of company split

Kellogg names global snack business Kellanova ahead of company split

16 Mar 2023

Big changes coming to Toblerone's iconic packaging

Big changes coming to Toblerone's iconic packaging

9 Mar 2023

Source:

Joe Biden takes further steps to ban TikTok in US

8 Mar 2023

Jan Middendorp. Source: Supplied.

Jan Middendorp set to receive TDC Medal

17 Feb 2023

Pharrell Williams takes the reins as Louis Vuitton's new men's creative director

Pharrell Williams takes the reins as Louis Vuitton's new men's creative director

15 Feb 2023

#BizTrends: 6 global retail trends making their mark in FMCG

#BizTrends: 6 global retail trends making their mark in FMCG

Lauren Hartzenberg 10 Feb 2023

New Lego Friends lineup features diverse new characters with complex emotions

New Lego Friends lineup features diverse new characters with complex emotions

8 Feb 2023

Hasbro to cut 15% of global workforce

Hasbro to cut 15% of global workforce

1 Feb 2023

Hein Schumacher, Unilever's newly-appointed CEO. Source: Supplied

Unilever names Hein Schumacher as new CEO

1 Feb 2023

Whirlpool partners Arcelik in Europe, quits Middle East and Africa

Whirlpool partners Arcelik in Europe, quits Middle East and Africa

Akanksha Khushi and Shubham Kalia 17 Jan 2023

#BizTrends2023: Retail's reality check

#BizTrends2023: Retail's reality check

Howard Saunders 17 Jan 2023

Vivienne Westwood: How the brand will maintain the spirit of transgression and rebellion after her death

Naomi Braithwaite 17 Jan 2023

Source: ©marushy via

Top 10 global consumer trends revealed for 2023 - Euromonitor

16 Jan 2023

P&G to acquire textured haircare brand Mielle Organics

16 Jan 2023

Pietro Beccari named Louis Vuitton CEO in major LVMH management shakeup

Pietro Beccari named Louis Vuitton CEO in major LVMH management shakeup

11 Jan 2023

Source: © Pixabay The latest research from the CMO Council finds that 83% of marketers say optimising media and audience for in-flight campaigns is either extremely (40%) or very (43%) important

2 out of 3 marketers lack confidence in media marketing and advertising strategy

11 Jan 2023

Source: © Cup of Couple WPP has acquired Fenom Digital to join WPP’s global commerce capability within Wunderman Thompson

WPP increases global commerce capability through Fenom Digital acquisition

6 Jan 2023

Source: © August de Richelieu Nielsen ONE Ads provides a consistent, comparable and deduplicated view of ads across screens

Nielsen One Ads launches in US

5 Jan 2023

Victoria's Secret concludes acquisition of intimates retailer Adore Me

Victoria's Secret concludes acquisition of intimates retailer Adore Me

5 Jan 2023

Source: ©ammentorp via

The metaverse offers challenges and possibilities for the future of the retail industry

Omar H. Fares 4 Jan 2023

“The Missing Chapter” by Leo Burnett (India) for Procter & Gamble won one of the PR Grand Prix Awards in 2022

Epica Awards 2022 results announced!

9 Dec 2022

Source: © SEJ High-quality thought leadership is more important for B2B marketers during an economic downturn

Thought leadership key for B2B in economic downturn

8 Dec 2022

Source © Jakub Jirsák

Valpak outlines ongoing transformation

7 Dec 2022

Balenciaga's controversial new campaign and the long history of 'shockvertising'

Balenciaga's controversial new campaign and the long history of 'shockvertising'

Carl W Jones 6 Dec 2022

Source:

AFP joins five new hubs to fight disinformation in Europe

5 Dec 2022

What's topping shopper wish lists this festive season? Discounts!

What's topping shopper wish lists this festive season? Discounts!

28 Nov 2022

Source: Massmart

Walmart's R6.4bn buyout of Massmart a done deal

23 Nov 2022

Mattel launches NFT marketplace

Mattel launches NFT marketplace

22 Nov 2022

Source:

Ye and Adidas break up: Why brand marriages sometimes go bad

Pankhuri Malhotra 10 Nov 2022