[Biz Takeouts TV] The Cape Town MMA #MobileRocks event

On 27 August, The Mobile Marketing Association of SA, hosted the #MobileRocks event at the Inner City Ideas Cartel in Cape Town. Biz Takeouts show host, Warren Harding donned a tie and gathered the Biz Takeouts camera crew to see what was going on at #MobileRocks Cape Town. We chatted to the speakers and the innovation pitch winner and tried to find out what are the most popular apps for Cape Towns mobile elite.

4 Sep 2014

The event workshop covered an in-depth view on innovation in Africa with fascinating, supporting research. Speakers included the GFK team who presented on industry insights and the intricacies of mobile measurement. We also had a presentation from the founder of Mobile Monday Germany, Mark Wächter, an internationally well respected Mobile Media speaker, who looked at a global snapshot on mobile.

The event also called on mobile innovators to come forward and pitch their product and ideas to stand a chance to win a trip the M-Days, an event on mobile business hosted annually by Messe Frankfurt, in Frankfurt Germany. The innovation pitches included:

Apptitude Solutions
Go Metro
Lab41
RC Agency
Sideways
Zuzazzi
M4Jam

In the end, M4Jam and Andre Hugo took the top honor and won the innovation pitch and a trip to M-Days 2015.

To find out more about M-Days and how you can attend next years event, please visit here: http://www.messefrankfurt.com/frankfurt/en.html.