Puma and Minecraft reveal streetwear collab

Global sportswear brand Puma and popular video game Minecraft have partnered to launch a streetwear collection, which is set to hit South Africa this month.

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The Puma x Minecraft line features apparel for adventurers and explorers of all ages. The apparel features references to beloved (and some feared) Minecraft mobs and a colour palette of white, grey and black that is adorned with colourful logos and characters.

One highlight is the Minecraft ocelot, which is posed to replicate Puma’s original jumping cat.

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Items include the Puma x Minecraft AOP Tee (R799), Hoodie (R1,599) and Sweatpants (R1,299) for adults plus the kids’ Relaxed Tee (R629), Hoodie (R1,199) and Sweatpants (R999)

To celebrate the launch of the drop, players can download a Puma DLC where they can visit a virtual Puma store to change a character’s skins, participate in three different races to collect exclusive trophies, and discover surprises along the way. The Puma DLC is available from the Minecraft Marketplace on the Minecraft Bedrock Edition.

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The Puma x Minecraft collection will be available from 25 March from Puma.com, Puma Gateway, Archive, Shesha, The Cross Trainer, Superbalist, We Are Egg and selected retailers.