De Lille opens new chocolate boutique
The Lindt Chocolate Studio & Boutique is the first signature of the newly established Lindt & Sprüngli subsidiary in South Africa and the only chocolate store of its kind on African soil.
"The Chocolate Studio & Boutique in Cape Town is an important innovation for Lindt and reflects the growing interest in premium chocolate worldwide," said Nicolas Thoenen, CEO of the Lindt & Sprüngli subsidiary in South Africa.
The new Lindt Chocolate Studio & Boutique is more than twice its original size and reveals a fresh new look, introducing rich colour schemes, soft lighting, golden facades and wooden elements, complementing the Cape Quarter's Afro-European atmosphere and style.
New appealing retail components include a "Pick & Mix" unit from which visitors will be able to select an assortment of their favourite flavours of Lindt Lindor truffles, experience a wide selection of the chocolatier's freshly made chocolate creations and indulge on a cup of Lindt hot chocolate.
Lindt ice cream now available
Together with the opening of the new store, Lindt has introduced its latest creation, Lindt ice cream, sold exclusively at The Lindt Chocolate Studio & Boutique, which also sells chocolate-related merchandise, from Lindt recipe books to fondue sets and an assortment of chocolate-specific equipment.
Along with the retail components, The Chocolate Studio presents chocolate lovers with the opportunity to learn more about the fascinating world of chocolate and make their own creations under the expert guidance of the Lindt master chocolatiers.
Workshops
With a wide-selection of courses on offer, chocolate lovers are able to create, play and explore the many techniques during workshops from Cakes & Gateaux to High Tea Treats, Confectionary, Décor Showpieces and Lindt Desserts as well as evening workshops in The Art of Truffle Making, Desserts, High Tea and Lindt Chocolate Appreciation.
Shorter workshops in the Art of Truffle Making and Decadent Desserts are also offered as social get-togethers for groups and friends.
The Lindt Chocolate Studio & Boutique is at Shop B11, Cape Quarter, Dixon Street, De Waterkant, Cape Town. Tel: +27 (0)21 811 1334. www.chocolatestudio.co.za