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Marketing News South Africa

Tiaan Strauss joins Megapro

The former Western Province captain and Springbok rugby player Tiaan Strauss has joined the sports marketing agency Megapro, the agency announced earlier this week.
Tiaan Strauss will be assisting with the 2015 Rugby World Cup bid.
Tiaan Strauss will be assisting with the 2015 Rugby World Cup bid.

The well-known and highly respected double rugby international has joined Megapro to take up the position of GM: Rugby. Strauss will also be responsible for sponsorship and advertising sales in the Western Cape region.

“I am looking forward to the challenge of working at Megapro in the sport sponsorship and advertising industry. There are many great sporting events coming to us over the next few years and it is a real privilege to be given the opportunity to be a part of this exciting chapter. Sport has been good for me over the years and I am pleased that I can make a contribution from the commercial side,” said Strauss.

Distinguished career

During his rugby career Strauss played 158 games for Western Province, including 95 as captain over 10 seasons. He played 15 tests for South Africa and spent two years playing rugby league for the Cronulla Sharks in Sydney. Strauss then played 42 games for the NSW Waratahs over three seasons and, finally, played 13 tests for the Wallabies. He was part of the World Cup-winning Australian squad in 1999.

2015 World Cup bid

In his new role at Megapro, Strauss will be liaising with SA Rugby on numerous levels. He will be assisting with the 2015 Rugby World Cup bid and the sponsor-acquisition process. Strauss' background places him in a strong position to advise on new rugby opportunities and competition structures.

Megapro represents several provincial rugby unions, namely the Cheetahs, Golden Lions and Western Province. As a vital addition to the Megapro team, Strauss will be managing all of the company's rugby rights-holder services and assisting the unions in maximising commercial opportunities.

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