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Thebe entities merge
Thebe Exhibitions and Projects Group MD Carol Weaving says this step brings together two organisations that serve a very dynamic target market.
“The Thebe Exhibitions and Projects Group is one of the region's top exhibition and project organisers. Our portfolio includes well-known titles such as Decorex, Gardenex and the World Holiday and Travel Fair. We also manage Meetings Africa on behalf of South African Tourism, and the Coca-Cola dome - one of South Africa's most versatile concert and exhibition venues - on behalf of the Sasol Pension Fund.
“On the other hand, Thebe Conferences and Events is a client-focused market leader in the conferences and events industry. In over 20 years of operation, the company has earned a reputation for offering customised and creative solutions for all events, be they sports marketing, product launches, gala dinners, conferences or incentive trips. The company serves a list of blue-chip clients including Discovery, Standard Bank, the Industrial Development Corporation, Old Mutual, British American Tobacco and Kreston International,” she says.
Good business sense
“This merger makes good business sense as it embodies a natural synergy of expertise to the benefit of the exhibitions, conferences and events business, a huge contributor to the South African economy. Apart from providing greater capacity and an enhanced service offering to the industry, the logistical benefits are ample. For example, operating from one office and pooling technical equipment will have a saving on costs and overheads. All of this enhances client benefits,” says Weaving.
Weaving says he is confident that the expertise that the combined team will bring to the industry will definitely be a force to be reckoned with.
“We look forward to working together in this fast moving, highly competitive industry and to offer our clients the enhanced advantage of pooled resources and expertise,” says Weaving.