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Marketing & Media#BehindtheCampaign | Metropolitan’s Gogo Vivian sparks financial planning conversations
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“The magazine is not only concerned with fashion and beauty but also has a firm focus on delivering content that meets the needs of our target audience, helping our readers to make quality decisions regarding their personal finances, careers and parenting,” states Antashia Sassman, Jet Club manager.
“We regularly poll our readers to determine their primary needs and the financial services booklet is certainly a current priority, given the economic environment we are all experiencing.”
Jet Club magazine is believed to be the largest loyalty club in the country, with over 1.4 million members.