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Magazines ABC Q3 2018: Magazine decline slower for Q3

The Audit Bureau of Circulations of South Africa's Total Magazine circulation decline continued in Quarter 4 by 1% on the previous quarter, and by 13.7% on the prior year. However, this decline is less than Q2's decline of 3.9% on the previous quarter, and by 15.1% on the prior year.


Consumer magazines


Following the lead of the total magazine circulation, consumer magazine also declined by 1% on the previous quarter-a big improvement on Q2’s 6.2% decrease. The category declined by 11.5% on the prior year, the same percentage as the Q2’s decline.

There were a number of movers in the category. Game & Hunt/Wild & Jag, Caravan & Outdoor Life, Speed & Sound, Fairlady, Veeplaas, and Popular Mechanics all increased on the prior quarter and the prior year. Men’s Health increased its circulation over the prior quarter but was static over the prior year.

Magazines that increased their circulation percentage over the prior quarter but declined over the prior year include Marie Claire, Cosmopolitan, House & Leisure, and Living & Loving.

Arts, Culture and Heritage
Publication NamePeriodPaid circulationFree circulationTotal circulation% change quarter% change year
Islam Today KZNJul-Sep010,00010,0000.0%0.0%
Jewish LifeJul-Sep10112,26312,3642.8%-3.9%
Val de Vie MagazineJul-Jun1,8359,34411,1790.0%
Business and News
African Business QuarterlyJul-Jun6551,2371,8920.0%
Business Brief.Jan-Jun49,25621449,4700.0%49.4%
EntrepreneurJul-Sep13,165013,165-11.5%-9.7%
Financial MailJul-Sep13,134013,1340.4%-1.0%
FinweekJul-Sep13,8562,71316,569-3.6%-11.6%
Forbes AfricaJul-Sep6,9586,66313,621-8.7%-29.4%
Green Economy Journal (formerly Green Business Journal)Jan-Jun3625,9996,3610.0%-6.0%
NoseweekJul-Sep10,283010,283-13.9%-9.8%
Personal FinanceJan-Dec00Changed Publisher
SA Real Estate Investor MagazineJul-Sep52513,78614,311-1.7%-3.7%
Your Business MagazineJan-Jun6,2681,3047,5720.0%-19.2%
Celebrity
PeopleJul-Sep26,56718526,752-9.6%-23.2%
Conservation and Wildlife
African BirdlifeJan-Jun8,7583069,0640.0%5.0%
Entertainment
Eat OutJan-Dec15,1595,80020,9590.0%10.6%
Hello JohannesburgJul-Sep05,7405,7400.3%-52.5%
TV Plus (Afrikaans)Jul-Sep24,111024,111-4.0%-20.6%
TV Plus (English)Jul-Sep12,306012,306-7.2%-26.6%
Family Interest
BonaJul-Sep57,7521,53959,291-0.4%-16.4%
DrumJul-Sep28,865028,865-9.5%-29.0%
HuisgenootJul-Sep177,38013177,393-5.0%-6.9%
LIGJul-Sep17,04246017,502-5.2%-15.3%
Plus 50Jan-Jun5,5407976,3370.0%-3.8%
Taalgenoot.Jan-Dec138,118104138,2220.0%1.0%
The Big IssueJul-Sep8,5482328,7800.4%-14.7%
The CrestJan-Jun012,07012,0700.0%-1.2%
The RidgeJan-Jun019,05119,0510.0%-7.1%
Things to do with kids MagazineJan-Dec010,34710,3470.0%3.9%
YouJul-Sep88,076488,080-8.5%-9.7%
Farming
Farmer's WeeklyJul-Sep10,5229510,617-3.2%-12.5%
LandbouweekbladJul-Sep24,272724,279-2.9%-15.0%
Landbouweekblad BoereplanneJul-Jun15,59942016,0190.0%7.3%
Landbouweekblad VeeJan-Dec9,38409,3840.0%-18.9%
Marktoe!Jul-Sep011,23311,233-0.4%5.6%
Veeplaas.Jul-Sep5,6483,0658,71312.2%13.1%
Health & Wellbeing
FatlossJan-Dec22,1126022,1720.0%13.5%
FitlifeJul-Sep00Moved Sector
Longevity.Jan-Jun00Changed Freq.
Muscle Evolution MagazineJan-Jun00Resigned
Home
Conde Nast House & GardenJul-Sep20,3347,12827,4625.9%-15.7%
Easy DIYJul-Jun6,8786,14213,0200.0%12.1%
Elle DecorationJan-Jun00Changed Frequency
Elle Decoration.Jul-Sep13,6324,67018,302-0.6%
Food and Home EntertainingJul-Sep14,9342,72617,660-7.5%-23.9%
Green HomeJan-Jun00No issue
HabitatJan-Jun12,88037913,2590.0%-0.9%
House & LeisureJul-Sep15,3651,62116,9867.2%-13.8%
Idees/IdeasJan-Jun19,4178019,4970.0%13.7%
Kuier ComboJul-Jun56,626056,6260.0%-19.7%
Landbouweekblad BoerekosJul-Jun34,20069634,8960.0%5.6%
Living Space.Jul-Sep00Moved Sector
Lose It.Jan-Jun20,765020,7650.0%-24.1%
My Kitchen.Jul-Sep00Moved Sector
Plascon Spaces.Jan-Dec8,5305,18313,7130.0%-23.1%
Real Estate.Jul-Sep00Changed Frequency
SA Garden and HomeJul-Sep37,4163,84541,261-1.2%-12.6%
SA Home OwnerJul-Sep24,5096,44930,958-4.7%-19.7%
Sarie Kos,Jul-Jun28,3911,04529,4360.0%
Sarie Kos.Jan-Jun00Changed Frequency
Sarie WoonJul-Jun16,79586017,6550.0%-2.1%
The Gardener / Die TuinierJul-Sep27,09814,18441,2822.8%6.4%
Tuis HomeJul-Sep78,4208,62087,0404.2%8.7%
Tuis Kombuis / Home KitchenJan-Dec00No issue.
Tuis Opknap / Home Renovations.Jul-Jun24,803024,8030.0%6.9%
Tuis Verf / Home PaintJul-Jun22,222022,2220.0%-14.6%
Tuis Werf / Home YardJul-Jun25,647025,6470.0%
VisiJan-Jun16,82548017,3050.0%10.2%
Leisure
African Green ElementsJan-Dec00Suspended
Joburg StyleJan-Dec6075,2115,8180.0%-21.3%
Prestige Magazine,Jan-Jun00Digital only
South Africa DeluxeJan-Dec00Suspended
Southern VinesJan-Dec012,77912,7790.0%20.4%
The Coffee MagJul-Jun1,6252,2903,9150.0%-14.4%
The Ultimate BraaiJul-Jun5,6425,78811,4300.0%53.7%
Male
Destiny Man,Jan-Jun10,3962,17612,5720.0%
Destiny Man.Jul-Sep00Changed Frequency
GQ.Jul-Sep00Changed Frequency
Men's HealthJul-Sep23,5474,03327,5808.9%-0.1%
Men's Health Belly Off GuideJan-Dec00No issue.
Popular MechanicsJul-Sep23,9105,81929,72911.3%8.2%
Stuff.Jan-Jun10,2062,14612,3520.0%-11.3%
Tech.Jul-Sep00Moved Sector
Very Interesting (former Braintainment)Jan-Jun12,7605,39718,1570.0%-0.3%
Motoring
Bakkie & Car (formerly Bakkie & Truck)Jan-Jun00Resigned
Bike SAJul-Sep00Changed Publisher
CarJul-Sep60,2904,65864,9480.5%4.5%
Caravan & Outdoor Life / Kamp & KaravaanJul-Sep19,0881,03720,12517.5%10.8%
Drive Out Trail Guide / Wegry Roetegids.Jul-Jun00No issue
Driven MagazineJul-Sep016,25516,2550.1%-9.2%
Land Rover AFRICA MagazineJan-Jun00Digital Only
Leisure WheelsJul-Sep13,2394,04617,2850.4%20.2%
Motor.Jul-Sep00Moved Sector
SA4x4Jul-Sep11,8391,15212,991-5.7%-12.7%
Speed and SoundJul-Sep26,6172,79529,41220.3%21.4%
Super BikeJul-Sep4,0534,7968,8497.5%-8.3%
Parenting
Baba & Kleuter.Jan-Jun12,3202,81815,1380.0%-2.6%
Baby's and BeyondJan-Dec015,27115,2710.0%-2.1%
Child Magazine-Cape Town.Jan-Jun047,77147,7710.0%-0.1%
Child Magazine-Durban.Jan-Jun040,08440,0840.0%0.1%
Child Magazine-Johannesburg.Jan-Jun055,36455,3640.0%0.2%
Child Magazine Pretoria.Jan-Jun040,05240,0520.0%0.0%
Expectant Mothers GuideJul-Jun00No submission
Living and LovingJul-Sep7,8932,34910,24211.6%-7.3%
MamaMagic MilestonesJan-Dec050,00050,0000.0%-0.4%
Mamas & Papas.Jul-Sep6,6764,70211,378-4.8%-17.2%
Mother & ChildJan-Jun66606660.0%
Your Baby.Jan-Jun8,3002,33510,6350.0%-10.5%
Your Pregnancy.Jan-Jun13,8445,03818,8820.0%-3.2%
Pets
AnimaltalkJul-Sep7,1133,26610,3790.9%21.0%
Dog DirectoryJan-Dec6,0112,4708,4810.0%9.4%
Sport and Hobby
BicyclingJan-Jun10,1311,96812,0990.0%15.4%
Compleat GolferJul-Sep5,9433,6719,614-3.5%-6.3%
Fitness His EditionJan-Jun00Resigned
Game & Hunt/Wild & JagJul-Sep24,2878324,37022.9%154.6%
Golf DigestJul-Sep8,9511,24810,199-19.3%-16.0%
Gun AfricaJan-Jun00Discontinued
HQ.Jul-Sep4,7871,4506,237-1.4%3.4%
Kick OffJul-Sep24,3401,09525,4350.4%40.9%
MagnumJul-Sep10,792010,792-7.4%-8.4%
Modern AthleteJul-Sep63080,40581,0352.1%18.0%
Ride Magazine,Jul-Sep00Changed Frequency
Ride Magazine..Jan-Jun3,1693,3346,5030.0%
Rock Surf and Deep.Jan-Jun2,957653,0220.0%1.2%
Runners WorldJul-Sep10,7441,44912,193-0.3%-3.9%
SA Cricket.Jan-Dec6,2475,79012,0370.0%16.9%
SA FlyerJul-Sep4,6927025,3947.0%-12.1%
SA Hunter/JagterJul-Sep00Moved Sector
SA RugbyJul-Sep20,4283,14123,5693.7%6.6%
Signature GolfJan-Dec030,55630,5560.0%0.1%
Sowetan MagazineJan-Dec00Discontinued
Sports ClubJul-Sep00Moved Sector
The Bank Angler / Die OewerhengelaarJul-Sep7,2073,83111,038-4.5%-5.4%
The Bass Angler / Die BaarshengelaarJul-Sep1,5241,6183,1421.6%2.2%
Wildland MagazineJul-Sep27,88163328,5141.9%302.9%
Travel, Tourism & Hospitality
African SafarisJul-Jun6821,0741,7560.0%
Cape Etc.Jan-Dec8887,9268,8140.0%-2.5%
GetawayJul-Sep29,31711,76041,0770.1%-3.6%
go! Drive & Camp and Weg! Ry & SleepJul-Sep32,3244,05836,3825.0%-2.8%
SA Country LifeJul-Sep25,1782,90228,080-5.0%-5.6%
The Great Outdoors Guide / Die Groot BuitelewegidsJan-Dec43,422043,4220.0%-0.1%
Weg / Go PlattelandJul-Jun29,176029,1760.0%-10.9%
Weg Namibië / Go NamibiaJan-Dec34,827034,8270.0%13.9%
Weg! Kruger / Go! KrugerJan-Dec30,090030,0900.0%
Weg/GoJul-Sep54,0375,47159,5081.0%10.4%
Wegsleep KampgidsJul-Jun00No issue
Wegsleep OordgidsJan-Dec17,261017,2610.0%9.4%
Woman's General
CosmopolitanJul-Sep30,7073,38234,08910.9%-8.2%
Destiny MagazineJul-Sep20,4345,59926,033-0.4%3.6%
ElleJul-Sep14,8226,98821,810-2.6%-2.7%
EssentialsJul-Sep16,5552,91219,467-2.2%-24.8%
FairladyJul-Sep30,7354,01434,7498.9%5.4%
Finesse.Jan-Jun00Resigned
Fitness MagazineJan-Jun16,94093217,8720.0%-15.7%
GlamourJul-Sep00Changed Frequency
Glamour.Jan-Jun26,4808,60135,0810.0%
Good Housekeeping / Goeie HuishoudingJul-Sep37,4534,08941,54214.1%10.0%
KuierJul-Sep87,262087,262-1.4%-4.8%
Marie ClaireJul-Sep15,0941,61816,71217.5%-24.3%
Move!Jul-Sep56,846056,846-5.2%-18.9%
Rooi RoseJul-Sep55,8241,83957,663-1.3%-9.7%
SarieJul-Sep54,7579,07863,835-2.5%11.5%
True LoveJul-Sep27,7325,40533,137-2.1%19.7%
Vroue KeurJul-Sep43,36044643,806-4.1%-9.7%
Woman and HomeJul-Sep52,7907,44660,236-4.3%-17.8%
Women's Health.Jul-Sep23,0715,36028,431-4.2%-9.8%
Your FamilyJul-Sep20,7192,42723,1461.4%-22.3%
Woman's Special
BruidgidsJan-Dec11,6424,88016,5220.0%0.3%
Fairlady BrideJul-Jun00No issue
Forbes Woman AfricaJan-Jun5,6664,2959,9610.0%-14.1%
Intiem.Jan-Jun00Digital Only
Nubian BrideJan-Dec7,4040.0%-16.9%
SA Wedding AlbumJan-Dec14,2030.0%-20.2%
Sarie BruidJul-JunNo issue
True Love BrideJul-JunNo issue
Wedding GuideJul-Jun17,4890.0%35.7%
Wedding InspirationsJul-Jun4,8000.0%-31.6%
Youth
Barbie MagazineJul-Sep11,382-1.9%-9.1%
Kids Super ClubJul-SepMoved Sector
Post MatricJan-Dec131,0950.0%-2.3%
The Official Safeways K53 Learner's and Driver's ManualJan-JunChanged Frequency

B2B magazines


B2B declined both on the previous quarter (by 1.7%) and on the prior year (by 8.5%).

As in Q2 once again a number of publications showed good increases both on the prior quarter and prior year. Mims, Stockfarm, Leadership and Refrigeration & Airconditioning all increased their circulation over the prior quarter and prior year. Mims, in particular, showed an increase of nearly 23% over the prior quarter and nearly 38% over the prior year. Stockfarm also increased its circulation by over 30% over the prior year.

Arts, Culture and Heritage
Publication NamePeriodPaid circulationFree circulationTotal circulation% change quarter% change year
Islam Today KZNJul-Sep010,00010,0000.0%0.0%
Jewish LifeJul-Sep10112,26312,3642.8%-3.9%
Val de Vie MagazineJul-Jun1,8359,34411,1790.0%
Business and News
African Business QuarterlyJul-Jun6551,2371,8920.0%
Business Brief.Jan-Jun49,25621449,4700.0%49.4%
EntrepreneurJul-Sep13,165013,165-11.5%-9.7%
Financial MailJul-Sep13,134013,1340.4%-1.0%
FinweekJul-Sep13,8562,71316,569-3.6%-11.6%
Forbes AfricaJul-Sep6,9586,66313,621-8.7%-29.4%
Green Economy Journal (formerly Green Business Journal)Jan-Jun3625,9996,3610.0%-6.0%
NoseweekJul-Sep10,283010,283-13.9%-9.8%
Personal FinanceJan-Dec00Changed Publisher
SA Real Estate Investor MagazineJul-Sep52513,78614,311-1.7%-3.7%
Your Business MagazineJan-Jun6,2681,3047,5720.0%-19.2%
Celebrity
PeopleJul-Sep26,56718526,752-9.6%-23.2%
Conservation and Wildlife
African BirdlifeJan-Jun8,7583069,0640.0%5.0%
Entertainment
Eat OutJan-Dec15,1595,80020,9590.0%10.6%
Hello JohannesburgJul-Sep05,7405,7400.3%-52.5%
TV Plus (Afrikaans)Jul-Sep24,111024,111-4.0%-20.6%
TV Plus (English)Jul-Sep12,306012,306-7.2%-26.6%
Family Interest
BonaJul-Sep57,7521,53959,291-0.4%-16.4%
DrumJul-Sep28,865028,865-9.5%-29.0%
HuisgenootJul-Sep177,38013177,393-5.0%-6.9%
LIGJul-Sep17,04246017,502-5.2%-15.3%
Plus 50Jan-Jun5,5407976,3370.0%-3.8%
Taalgenoot.Jan-Dec138,118104138,2220.0%1.0%
The Big IssueJul-Sep8,5482328,7800.4%-14.7%
The CrestJan-Jun012,07012,0700.0%-1.2%
The RidgeJan-Jun019,05119,0510.0%-7.1%
Things to do with kids MagazineJan-Dec010,34710,3470.0%3.9%
YouJul-Sep88,076488,080-8.5%-9.7%
Farming
Farmer's WeeklyJul-Sep10,5229510,617-3.2%-12.5%
LandbouweekbladJul-Sep24,272724,279-2.9%-15.0%
Landbouweekblad BoereplanneJul-Jun15,59942016,0190.0%7.3%
Landbouweekblad VeeJan-Dec9,38409,3840.0%-18.9%
Marktoe!Jul-Sep011,23311,233-0.4%5.6%
Veeplaas.Jul-Sep5,6483,0658,71312.2%13.1%
Health & Wellbeing
FatlossJan-Dec22,1126022,1720.0%13.5%
FitlifeJul-Sep00Moved Sector
Longevity.Jan-Jun00Changed Freq.
Muscle Evolution MagazineJan-Jun00Resigned
Home
Conde Nast House & GardenJul-Sep20,3347,12827,4625.9%-15.7%
Easy DIYJul-Jun6,8786,14213,0200.0%12.1%
Elle DecorationJan-Jun00Changed Frequency
Elle Decoration.Jul-Sep13,6324,67018,302-0.6%
Food and Home EntertainingJul-Sep14,9342,72617,660-7.5%-23.9%
Green HomeJan-Jun00No issue
HabitatJan-Jun12,88037913,2590.0%-0.9%
House & LeisureJul-Sep15,3651,62116,9867.2%-13.8%
Idees/IdeasJan-Jun19,4178019,4970.0%13.7%
Kuier ComboJul-Jun56,626056,6260.0%-19.7%
Landbouweekblad BoerekosJul-Jun34,20069634,8960.0%5.6%
Living Space.Jul-Sep00Moved Sector
Lose It.Jan-Jun20,765020,7650.0%-24.1%
My Kitchen.Jul-Sep00Moved Sector
Plascon Spaces.Jan-Dec8,5305,18313,7130.0%-23.1%
Real Estate.Jul-Sep00Changed Frequency
SA Garden and HomeJul-Sep37,4163,84541,261-1.2%-12.6%
SA Home OwnerJul-Sep24,5096,44930,958-4.7%-19.7%
Sarie Kos,Jul-Jun28,3911,04529,4360.0%
Sarie Kos.Jan-Jun00Changed Frequency
Sarie WoonJul-Jun16,79586017,6550.0%-2.1%
The Gardener / Die TuinierJul-Sep27,09814,18441,2822.8%6.4%
Tuis HomeJul-Sep78,4208,62087,0404.2%8.7%
Tuis Kombuis / Home KitchenJan-Dec00No issue.
Tuis Opknap / Home Renovations.Jul-Jun24,803024,8030.0%6.9%
Tuis Verf / Home PaintJul-Jun22,222022,2220.0%-14.6%
Tuis Werf / Home YardJul-Jun25,647025,6470.0%
VisiJan-Jun16,82548017,3050.0%10.2%
Leisure
African Green ElementsJan-Dec00Suspended
Joburg StyleJan-Dec6075,2115,8180.0%-21.3%
Prestige Magazine,Jan-Jun00Digital only
South Africa DeluxeJan-Dec00Suspended
Southern VinesJan-Dec012,77912,7790.0%20.4%
The Coffee MagJul-Jun1,6252,2903,9150.0%-14.4%
The Ultimate BraaiJul-Jun5,6425,78811,4300.0%53.7%
Male
Destiny Man,Jan-Jun10,3962,17612,5720.0%
Destiny Man.Jul-Sep00Changed Frequency
GQ.Jul-Sep00Changed Frequency
Men's HealthJul-Sep23,5474,03327,5808.9%-0.1%
Men's Health Belly Off GuideJan-Dec00No issue.
Popular MechanicsJul-Sep23,9105,81929,72911.3%8.2%
Stuff.Jan-Jun10,2062,14612,3520.0%-11.3%
Tech.Jul-Sep00Moved Sector
Very Interesting (former Braintainment)Jan-Jun12,7605,39718,1570.0%-0.3%
Motoring
Bakkie & Car (formerly Bakkie & Truck)Jan-Jun00Resigned
Bike SAJul-Sep00Changed Publisher
CarJul-Sep60,2904,65864,9480.5%4.5%
Caravan & Outdoor Life / Kamp & KaravaanJul-Sep19,0881,03720,12517.5%10.8%
Drive Out Trail Guide / Wegry Roetegids.Jul-Jun00No issue
Driven MagazineJul-Sep016,25516,2550.1%-9.2%
Land Rover AFRICA MagazineJan-Jun00Digital Only
Leisure WheelsJul-Sep13,2394,04617,2850.4%20.2%
Motor.Jul-Sep00Moved Sector
SA4x4Jul-Sep11,8391,15212,991-5.7%-12.7%
Speed and SoundJul-Sep26,6172,79529,41220.3%21.4%
Super BikeJul-Sep4,0534,7968,8497.5%-8.3%
Parenting
Baba & Kleuter.Jan-Jun12,3202,81815,1380.0%-2.6%
Baby's and BeyondJan-Dec015,27115,2710.0%-2.1%
Child Magazine-Cape Town.Jan-Jun047,77147,7710.0%-0.1%
Child Magazine-Durban.Jan-Jun040,08440,0840.0%0.1%
Child Magazine-Johannesburg.Jan-Jun055,36455,3640.0%0.2%
Child Magazine Pretoria.Jan-Jun040,05240,0520.0%0.0%
Expectant Mothers GuideJul-Jun00No submission
Living and LovingJul-Sep7,8932,34910,24211.6%-7.3%
MamaMagic MilestonesJan-Dec050,00050,0000.0%-0.4%
Mamas & Papas.Jul-Sep6,6764,70211,378-4.8%-17.2%
Mother & ChildJan-Jun66606660.0%
Your Baby.Jan-Jun8,3002,33510,6350.0%-10.5%
Your Pregnancy.Jan-Jun13,8445,03818,8820.0%-3.2%
Pets
AnimaltalkJul-Sep7,1133,26610,3790.9%21.0%
Dog DirectoryJan-Dec6,0112,4708,4810.0%9.4%
Sport and Hobby
BicyclingJan-Jun10,1311,96812,0990.0%15.4%
Compleat GolferJul-Sep5,9433,6719,614-3.5%-6.3%
Fitness His EditionJan-Jun00Resigned
Game & Hunt/Wild & JagJul-Sep24,2878324,37022.9%154.6%
Golf DigestJul-Sep8,9511,24810,199-19.3%-16.0%
Gun AfricaJan-Jun00Discontinued
HQ.Jul-Sep4,7871,4506,237-1.4%3.4%
Kick OffJul-Sep24,3401,09525,4350.4%40.9%
MagnumJul-Sep10,792010,792-7.4%-8.4%
Modern AthleteJul-Sep63080,40581,0352.1%18.0%
Ride Magazine,Jul-Sep00Changed Frequency
Ride Magazine..Jan-Jun3,1693,3346,5030.0%
Rock Surf and Deep.Jan-Jun2,957653,0220.0%1.2%
Runners WorldJul-Sep10,7441,44912,193-0.3%-3.9%
SA Cricket.Jan-Dec6,2475,79012,0370.0%16.9%
SA FlyerJul-Sep4,6927025,3947.0%-12.1%
SA Hunter/JagterJul-Sep00Moved Sector
SA RugbyJul-Sep20,4283,14123,5693.7%6.6%
Signature GolfJan-Dec030,55630,5560.0%0.1%
Sowetan MagazineJan-Dec00Discontinued
Sports ClubJul-Sep00Moved Sector
The Bank Angler / Die OewerhengelaarJul-Sep7,2073,83111,038-4.5%-5.4%
The Bass Angler / Die BaarshengelaarJul-Sep1,5241,6183,1421.6%2.2%
Wildland MagazineJul-Sep27,88163328,5141.9%302.9%
Travel, Tourism & Hospitality
African SafarisJul-Jun6821,0741,7560.0%
Cape Etc.Jan-Dec8887,9268,8140.0%-2.5%
GetawayJul-Sep29,31711,76041,0770.1%-3.6%
go! Drive & Camp and Weg! Ry & SleepJul-Sep32,3244,05836,3825.0%-2.8%
SA Country LifeJul-Sep25,1782,90228,080-5.0%-5.6%
The Great Outdoors Guide / Die Groot BuitelewegidsJan-Dec43,422043,4220.0%-0.1%
Weg / Go PlattelandJul-Jun29,176029,1760.0%-10.9%
Weg Namibië / Go NamibiaJan-Dec34,827034,8270.0%13.9%
Weg! Kruger / Go! KrugerJan-Dec30,090030,0900.0%
Weg/GoJul-Sep54,0375,47159,5081.0%10.4%
Wegsleep KampgidsJul-Jun00No issue
Wegsleep OordgidsJan-Dec17,261017,2610.0%9.4%
Woman's General
CosmopolitanJul-Sep30,7073,38234,08910.9%-8.2%
Destiny MagazineJul-Sep20,4345,59926,033-0.4%3.6%
ElleJul-Sep14,8226,98821,810-2.6%-2.7%
EssentialsJul-Sep16,5552,91219,467-2.2%-24.8%
FairladyJul-Sep30,7354,01434,7498.9%5.4%
Finesse.Jan-Jun00Resigned
Fitness MagazineJan-Jun16,94093217,8720.0%-15.7%
GlamourJul-Sep00Changed Frequency
Glamour.Jan-Jun26,4808,60135,0810.0%
Good Housekeeping / Goeie HuishoudingJul-Sep37,4534,08941,54214.1%10.0%
KuierJul-Sep87,262087,262-1.4%-4.8%
Marie ClaireJul-Sep15,0941,61816,71217.5%-24.3%
Move!Jul-Sep56,846056,846-5.2%-18.9%
Rooi RoseJul-Sep55,8241,83957,663-1.3%-9.7%
SarieJul-Sep54,7579,07863,835-2.5%11.5%
True LoveJul-Sep27,7325,40533,137-2.1%19.7%
Vroue KeurJul-Sep43,36044643,806-4.1%-9.7%
Woman and HomeJul-Sep52,7907,44660,236-4.3%-17.8%
Women's Health.Jul-Sep23,0715,36028,431-4.2%-9.8%
Your FamilyJul-Sep20,7192,42723,1461.4%-22.3%
Woman's Special
BruidgidsJan-Dec11,6424,88016,5220.0%0.3%
Fairlady BrideJul-Jun00No issue
Forbes Woman AfricaJan-Jun5,6664,2959,9610.0%-14.1%
Intiem.Jan-Jun00Digital Only
Nubian BrideJan-Dec7,4040.0%-16.9%
SA Wedding AlbumJan-Dec14,2030.0%-20.2%
Sarie BruidJul-JunNo issue
True Love BrideJul-JunNo issue
Wedding GuideJul-Jun17,4890.0%35.7%
Wedding InspirationsJul-Jun4,8000.0%-31.6%
Youth
Barbie MagazineJul-Sep11,382-1.9%-9.1%
Kids Super ClubJul-SepMoved Sector
Post MatricJan-Dec131,0950.0%-2.3%
The Official Safeways K53 Learner's and Driver's ManualJan-JunChanged Frequency

Custom


Custom had a small decline of 0.3% on the prior quarter, but a 15.9% decline on the prior year. This is an improvement on Q3 which saw a decline of 1.7% over the prior quarter and by 20.5% over the prior year.

Fitlife increased its percentage by 9% over the prior quarter and gained a whopping 48.4% over the prior year. Mango Juice also showed a good increase, with a 38.1% increase over the prior quarter and a 26.3% increase over the prior year.

Electrical Engineering
Publication NamePeriodPaid circulationFree circulationTotal circulation% change quarter% change year
WattNow..Jul-Sep2,24411,56113,805-12.7%8.2%
Entertainment
DSTV Premium Mag / TydskrifJul-Sep0299,641299,641-1.1%-43.1%
PriveJul-Jun025,71625,7160.0%-1.0%
Family Interest
Crawford TimesJan-Dec010,41010,4100.0%2.1%
Taalgenoot..Jan-Dec138,118104138,2220.0%1.0%
TrinitonianJan-Dec05,8505,8500.0%12.9%
Farming
Dairy Mail, The.Jul-Sep263,7823,808-0.3%-3.4%
Rooi Vleis / Red Meat,Jan-Jun212,14112,1430.0%1.0%
Wolboer / Wool Farmer.Jan-Jun05,0435,0430.0%2.8%
Health & Wellbeing
Fitlife.Jul-Sep26,8076,02732,8349.0%48.4%
Journal of Endocrinology, Metabolism & Diabetes SAJul-Jun01,5341,5340.0%-13.9%
JumpJul-Jun0123,916123,9160.0%9.4%
Life HealthcareJul-Jun085,71485,7140.0%-1.1%
SA Family Practice.Jan-Jun42,3872,3910.0%1.1%
SA Journal of Gynaecological OncologyJul-Jun01,0751,0750.0%-5.9%
SA Pharmaceutical Journal.Jan-Jun76,6366,6430.0%-0.8%
SA Pharmacist's Assistant (SAPA)Jul-Jun04,9194,9190.0%0.3%
South African Medical JournalJul-Sep47214,22514,6970.9%0.5%
Southern African Journal of Anaesthesia &AnalgesiaJan-Jun12,1512,1520.0%-2.3%
The South African Journal of Clinical NutritionJul-Jun41,7931,7970.0%-5.8%
Wound Healing Southern Africa (WHSA)Jul-Jun21,6871,6890.0%-10.1%
Home
Living Space..Jul-Sep60,0654,91364,9780.3%-5.6%
My Kitchen..Jul-Sep105,2074,994110,2011.6%12.4%
Industry Specific
Forum TydskrifJan-Dec0140,941140,9410.0%-14.8%
J S EJan-Dec67817,08217,7600.0%-4.1%
Lifting AfricaJan-Jun04,1684,1680.0%2.3%
SA Franchise Warehouse.Jan-Jun00Resigned
Sea RescueJul-Jun084,01084,0100.0%3.5%
ServamusJul-Sep12,0449312,137-2.2%-10.9%
Solidarity Magazine / Solidariteit TydskrifJan-Jun0158,891158,8910.0%45.7%
Sonke Magazine,Jul-Jun047,99947,9990.0%0.7%
TAPPSA Journal.Jan-Dec165125280.0%
In-flight
High Life SAJul-Sep016,49016,4900.0%-0.1%
In Flight MagazineJul-Sep015,76515,7655.5%3.8%
IndweJul-Sep00No issue
Kulula KhulumaJul-Sep020,97320,9730.1%0.0%
Mango JuiceJul-Sep020,49620,49638.1%26.3%
SawubonaJul-Sep087,89187,891-0.7%-0.8%
SkywaysJul-Sep24,004024,0040.0%0.0%
Leisure
CheersJan-Jun034,75034,7500.0%-0.4%
EquinoxJan-Jun036,32836,3280.0%-2.6%
Fancourt Lifestyle and LeisureJan-Dec04,9014,9010.0%-4.4%
Fresh Living / Kook en KuierJul-Sep394436,614437,008-0.5%-5.3%
Good TasteJan-Jun00Discontinued
Legacy InspiresJul-Jun022,90322,9030.0%24.7%
Nedbank Golf ChallengeJul-Jun015,80015,8000.0%-10.7%
onRouteJul-Jun012,28312,2830.0%-0.2%
Pam Golding Properties: Imagine.Jan-Dec00No Submission
Private EditionJul-Jun014,49414,4940.0%-8.8%
Signature : Diners ClubJan-Dec052,58252,5820.0%-18.3%
Slow MagazineJul-Sep012,05612,0560.3%-15.3%
Taste.Jul-Sep25,6693,50129,1700.9%18.3%
Team SA former (Road To Tokyo)Jan-Dec4,1206,83510,9550.0%1.5%
WildJul-Jun64,33311064,4430.0%-0.7%
Male
ManJul-Sep53,2925,75659,048-0.8%-10.0%
Tech..Jul-Sep54,9073,44858,355-2.6%-11.7%
Medical and Allied Health
Bounce (Formerly Bankmed)Jul-Jun0107,632107,6320.0%-34.7%
Medi-Clinic FamilyJul-Jun064,84364,8430.0%9.3%
Motoring
Motor..Jul-Sep32,7004,08236,782-4.8%-10.4%
Professional
Accountancy SAJul-Sep023,95023,95043.9%-16.2%
Acumen,Jul-Jun214,70014,7020.0%-0.5%
Architecture Journal of SA Institute of ArchitectsJan-Jun2964,2944,5900.0%0.2%
De RebusJul-Sep15022,40322,553-0.3%-2.0%
Digest of South African ArchitectureJan-Dec1,4767,2758,7510.0%1.5%
Strategic Marketing Magazine.Jan-Dec2085,6575,8650.0%-27.4%
TAXtalkJan-Jun596,0246,0830.0%31.2%
The Journal Of The SAIMMJul-Sep223,7513,7730.0%-0.1%
Retail
Ackermans Club (formerly A-Plus)Jan-Jun0181,677181,6770.0%-15.7%
Clicks Club Card.Jan-Jun15,546452,795468,3410.0%19.0%
Club MagazineJul-Sep433,12410,345443,469-1.0%-11.4%
Edgars Club MagazineJul-Sep0193,612193,612-0.5%-60.9%
Jet ClubJan-Jun0450,583450,5830.0%-7.0%
Spur's Secret Tribe MagazineJan-Dec00Discontinued
Sport and Hobby
SA Hunter/Jagter.Jul-Sep46,258046,2582.5%-3.5%
Soccer ClubJul-Sep70,9184,11375,0312.1%-0.1%
Sports Club.Jul-Sep139,9043,194143,098-3.4%-7.0%
Travel, Tourism & Hospitality
AA TravellerJan-Dec58,0162,06760,0830.0%1.5%
Best of Cape Town Central City.Jan-Dec059,79559,7950.0%0.0%
EscapesJul-Sep44,8183,87648,694-2.6%-13.6%
Moments magazineJan-Dec02,9792,9790.0%
PremierJul-Sep013,85813,858-0.4%-16.7%
Woman's General
Balanced LifeJul-Sep74,1057,56481,669-3.4%-13.4%
Youth
ClubXJul-Sep99,4231,863101,2861.3%-7.4%
Kids Super Club.Jul-Sep120,7305,062125,7927.5%6.0%

Free magazines


The category declined by 0.7% on the prior quarter, and by 11% on the prior year.

Publication NamePeriodCirculation% change quarter% change year
Botswana Advertiser.Jul-Sep92,2712.6%2.6%
Get It (Ballito to Umhlanga)Jul-Sep19,6740.9%-2.4%
Get It (Bloemfontein)Jul-Sep14,7640.0%0.0%
Get It (eMalahleni-Middelburg)Jul-Sep14,906-0.1%0.1%
Get It (Highway)Jul-Sep19,7690.8%0.1%
Get It (Joburg East)Jul-Sep24,3830.0%0.0%
Get It (Jo'burg South)Jul-Sep24,659-0.2%0.0%
Get It (Jo'burg West)Jul-Sep24,260-1.4%1.1%
Get It (Lowveld)Jul-Sep14,3250.0%0.0%
Get It (Northern KZN)Jul-Sep12,680-14.9%6.0%
Get It (Northern Suburbs Joburg)Jul-Sep29,771-0.3%0.1%
Get It (Pretoria)Jul-Sep19,3310.0%-1.6%
Get It Kids (Ballito to Umhlanga)Jan-DecDiscontinued
SANParks TimesJul-Jun99,9000.0%0.1%
Stokvel Voice.Jan-DecDiscontinued
The Bay MagazineJul-SepResigned

Web traffic and email newsletter net delivery


105 titles submitted web traffic data and 40 titles submitted email newsletter net delivery data.

Newspapers ABC Q3 2018: First decline for total newspaper category

The newspaper category suffered its first decline for 2018 in the Audit Bureau of Circulations of South Africa (ABC) Quarter 3 2018 newspaper circulation, with a decline in the previous quarter of almost 3%...

By Danette Breitenbach 8 Nov 2018

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About Danette Breitenbach

Danette Breitenbach was the editor and publisher of Advantage, the publication that served the marketing, media and advertising industry in southern Africa. Before her editorship, she was deputy-editor as well as freelancing for over a year on the publication before that. She has worked extensively in print media, mainly B2B, in the fields of marketing, mining, disability marketing, advertising and media.
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