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#WomensMonth: Technology is a catalyst to empowerment in tourism
Women's Month is an opportunity to celebrate and reflect on women's achievements, including those in the workplace. Apart from their traditional roles as mothers, wives and caregivers, statistics show that women are making great progress in business, politics, academic and economic careers with more and more women reaching top positions.
Tasneem Rajie, Marie Abraham & Giselle Esau
In its second edition of its Global Report of Women in Tourism in 2019, UNWTO found that 54% of the tourism workforce globally is female. Technology has also been a major catalyst for empowerment, providing women with access to more training opportunities and stimulating female entrepreneurship through easier access to the tourism market.
The Table Mountain Aerial Cableway Company (TMACC), supports the empowerment of women in the workplace and its team is made up of a number of dynamic and inspiring individuals. We asked three of these remarkable women at TMACC what Women’s Day means to them:
Why do you think we need to support women’s empowerment and gender equality, especially in the workplace?
"While the ‘woman-in-the-workplace equality’ movement has shifted in leaps and bounds, to the point that one has to ask whether this conversation is still relevant, there still seems to be an unspoken, deeply subconscious need for women to lead with their masculinity in the workplace in order to garner the same validity and serious attention that is typically afforded to our male counterparts, says Tasneem Rajie, executive manager: human resources.
Do you have any female leaders (local or international) that you admire? Why?
"I have two. Mother Theresa for her absolute compassion towards humanity, and committing her life to the upliftment and improvement of others’ lives. I also admire Jacinda Ardern – the prime minister of New Zealand. She has shown that working mothers can attain everything they aspire to if they put their mind to it," says Marie Abraham, environmental control officer
What’s your Women’s Day message?
"Keep fighting, never remain silent in the face of adversity or inequality, and remember who you are and what you deserve," says Giselle Esau, executive manager: brand.
