What you need to know about the new direct marketing guidance note
Nadine Mather and Chloë Loubser
Project Bang blowout
An announcement by Dutch game developer Engine Software that its first WiiWare game, "Project Bang", had the gaming blogosphere buzzing Wednesday about a March 2008 launch date for Nintendo's WiiWare, a game development and download portal, in Europe and possibly the US.
WiiWare is Nintendo's response to similar services already provided on Microsoft's Xbox Live and Sony's PlayStation Network. Both competitors have made their respective console's code available to independent game developers without big-time budgets.
The efforts are intended to expand the consoles' library of titles with new, original games that otherwise would never make it to gamers. In Nintendo's case, users will be able to purchase the games using their Wii Points and download them directly from the Wii Shop Channel.
Read the full article here.
