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Packaging News South Africa

Marvello rebrands its product range

The new Marvello Professional range from Unilever Food Solutions has been given a packaging facelift as well as improved flavour.
Marvello rebrands its product range

Products available are Marvello Butter Flavoured, a blend of butter flavours and buttermilk that is ideal for sautéing and sauces; Marvello Bake, a new addition to the range and also made with a unique blend of buttermilk and butter flavours, which is ideal for baking; Marvello Multipurpose, a spread made from a blend of vegetable oils that is versatile enough to use in multiple applications; and Marvello Spreadable, a ready-to-use spread that is soft enough to spread straight from the fridge, allowing operators to spread 150 slices of bread directly from the fridge.

“Marvello is an old favourite in our stable of products designed to make chefs’ lives easier,” explained Remco Bol, Unilever Food Solutions’ MD, “but with constantly changing consumer demands and expectations, the food service industry has to keep up with fresh and tasty flavours. This revitalised Marvello Professional range adds tremendous taste value in the kitchen, while also ensuring cost benefits to the operation.”

Multipurpose products

Chefs also want to deliver higher quality food with creative flair, but are invariably constrained by limited budgets. “We believe there is a niche for Marvello Multipurpose in this sector of the food-service market, meeting the need for one margarine that fulfils multiple applications at a lower cost,” said Craig Elliot, executive head chef of Unilever Food Solutions.

“There is a whole range of cooking and baking processes in the kitchen – shallow frying, sautéing, making sauces, and baking – that will benefit from the use of Marvello Multipurpose because of its versatility.”

Elliot said that at the heart of every professional chef’s desire is to produce a truly great dish with the best possible ingredients. “At Unilever Food Solutions we make it our aim to enable that dream.”

For more information, visit www.unileverfoodsolutions.co.za.

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